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ALSO CALLED: Paid Inclusion, SEM, Bid for Placement
DEFINITION: Paid inclusion is a search engine marketing model in which Web site owners pay a search engine company to guarantee their sites will show up in search results. In addition to guaranteeing that a client's Web site will be indexed, paid inclusion may ensure that the search engine's crawler software visits the client's site more frequently, and may also give clients the option to submit information about  … 

Search Engine Marketing definition sponsored by SearchMicroservices.com, powered by WhatIs.com an online computer dictionary
Search Engine Marketing Reports
17 Matches
If They Can't Find It, They Can't Buy It: 12 Must-Have Query Types for E-Commerce Search
sponsored by Lucidworks
WHITE PAPER: A recent survey observing users' search functionality shopping experience found that if customers can't find the results they're searching for, it will result in a lost sale and a bad impression. Inside, uncover 12 must-have query types for e-commerce search to improve customer experiences.
Posted: 27 Jul 2018 | Published: 27 Jul 2018

Lucidworks

Fusion Head-Tail Analysis Reveals Why Users Leave
sponsored by Lucidworks
WHITE PAPER: Customers will likely jump to your competitor if they can't find exactly what they're looking for on your site. In this white paper, learn how head-tail analysis can uncover different search strategies and find the root cause of why customers are leaving.
Posted: 27 Jul 2018 | Published: 27 Jul 2018

Lucidworks

Search and Retail: What’s next for online retail and ecommerce
sponsored by Lucidworks
RESOURCE: As shoppers moved to online purchases, the industry followed and retailers started to deploy the kind of online storefronts we see today. Search has become the center of retail. Take a look inside to learn about new technologies, customer expectations and more.
Posted: 26 Jul 2018 | Published: 26 Jul 2018

Lucidworks

Fusion for Digital Commerce: Increase Revenue Per Visit with Omnichannel Search and Recommendations
sponsored by Lucidworks
RESOURCE: In this data sheet, find out how adding self-learning personalization and automatic A/B testing to your website can improve user experience so your customer gets the best possible results every time.
Posted: 26 Jul 2018 | Published: 26 Jul 2018

Lucidworks

Vegas.com Adds Search to Mobile and Desktop Sites, Making Sin City Planning Even Speedier
sponsored by Lucidworks
CASE STUDY: Find out how you can create a relevant, responsive, mobile search experiences for customers that reduce friction and increase conversions, much like Vegas.com was able to.
Posted: 25 Jul 2018 | Published: 25 Jul 2018

Lucidworks

How to Create an Amazon-Like Experience with Fusion
sponsored by Lucidworks
WHITE PAPER: In this white paper, find out how you can improve the experience on your website and compete with Amazon, by updating the user interface with all the same features.
Posted: 25 Jul 2018 | Published: 25 Jul 2018

Lucidworks

Webinar: Head-n-Tail Analysis in Fusion 4
sponsored by Lucidworks
VIDEO: Take a look at this webinar to hear from Chao Han, VP of Research at Lucidworks about how to understand Head-n-Tail analysis to provide better search results and a better experience for your customers.
Posted: 24 Jul 2018 | Premiered: 28 Mar 2018

Lucidworks

4 Tips to Boost Conversions with Personalized Site Search
sponsored by Coveo
WHITE PAPER: Download this white paper to learn about Coveo for Sitecore, which is a cloud-based, self-learning search app, comprised of 4 main site search components. Also explore tips for implementing site search, as well as features your search should include.
Posted: 08 Oct 2018 | Published: 08 Oct 2018

Coveo

Owning the Amazon Search Results Page: How to Get Your Products to Rank Well
sponsored by ChannelAdvisor
WHITE PAPER: In this e-book, explore a breakdown of the essential components you need to address to get your products ready to compete for page one search results. Find out how you can use marketplace management platforms to unlock your full selling potential on any e-commerce marketplace and connect with more customers.
Posted: 04 Oct 2018 | Published: 04 Oct 2018

ChannelAdvisor

The 8 Biggest Digital Marketing Mistakes & How to Avoid Them
sponsored by Marketo
EBOOK: Whether you are a seasoned digital marketer or a novice, you'll likely make mistakes – or already have – as you undertake your programs and campaigns. This e-book covers the 8 most common digital marketing pitfalls and how to avoid or fix your mistakes.
Posted: 27 Jul 2018 | Published: 27 Jul 2018

Marketo

How to Manage 25 WordPress Sites in 25 Minutes
sponsored by Liquid Web
EBOOK: Find out how you can make sure management of WordPress sites and their updates is both simple and efficient, especially if you're managing multiple sites that contain valuable data.
Posted: 01 Mar 2018 | Published: 01 Mar 2018

Liquid Web

How to Move from Opt-Out to Community Relevance: 31 Keys to Success in the SAP Ecosystem
sponsored by JonERP
WHITE PAPER: In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
Posted: 18 May 2012 | Published: 18 May 2012

JonERP

Removing Internet Anonymity Barriers with IP Intelligence
sponsored by Digital Element
WHITE PAPER: NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
Posted: 31 Jan 2008 | Published: 01 Jan 2007

Digital Element

NetAcuity: The Industry Standard for IP Intelligence Technology
sponsored by Digital Element
PRODUCT OVERVIEW: NetAcuity IP Intelligence provides the most comprehensive set of IP data available for targeted online advertising, content localization, geographic rights management, local search optimization, local ad serving, and enhanced analytics.
Posted: 31 Jan 2008 | Published: 29 Jan 2008

Digital Element

Oneupweb Case Studies
sponsored by Oneupweb
CASE STUDY: The case studies featured in this document showcase several Oneupweb client success stories. Read how these companies significantly improved their integrated online marketing campaigns-including natural search optimization, paid search marketin campaigns.
Posted: 06 Apr 2007 | Published: 01 Sep 2006

Oneupweb

Predict Return on Your Natural & Paid Search Marketing Campaigns: A Calculator for ROI Measurement
sponsored by Oneupweb
WHITE PAPER: Read this white paper to gain insight on how to maximize performance of your online campaigns, calculate ROI, and communicate search engine benefits.
Posted: 06 Apr 2007 | Published: 01 Sep 2006

Oneupweb

Site and Commerce Search: Driving ROI through Vendor Selection, Proper Implementation, and Active Measurement
sponsored by WebSideStory
WHITE PAPER: In this white paper, independent analyst JupiterResearch examines how site search drives positive ROI and tells you which vendors are providing market-leading customer facing search applications.
Posted: 25 Jul 2005 | Published: 01 Jul 2005

WebSideStory
17 Matches

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