Enterprise Marketing Management Software

RESOURCE: Growing businesses need a strong CRM application, and for small businesses looking to keep up, a CRM can help you stay ahead. With tools that help you manage all of your customer information in one place — CRM software can give SMBs a leg-up where they need it most. Read on to learn more about how your business could benefit from CRM.

Posted: 21 Jan 2019 | Published: 21 Jan 2019

EBOOK: In this e-book, find out why you need a platform that helps you innovate faster than ever to create value for your business and new experiences for your customers. Continue reading to explore a broad overview of the most popular Salesforce integration scenarios in accounting, project management, customer support, and marketing.

Posted: 20 Nov 2018 | Published: 20 Nov 2018

WHITE PAPER: Download this white paper to learn how implementing Priority Engine impacted the business success of sales and marketing teams at Reduxio.

Posted: 16 Nov 2018 | Published: 16 Nov 2018

VIDEO: To meet the needs of the on-the-go sales rep, you need a CRM system that's flexible, collaborative, and available on any device, from smartphone to tablet to PC. In this video, learn about one such CRM system that provides modern sales teams with the tools they need at the speed and ease necessary for today's fast-paced business world.

Posted: 27 May 2014 | Premiered: 04 Nov 2013

BROCHURE: View this brochure to learn about Gartner's 2014 Customer Strategies and Technologies Summit, taking place on April 28-29, 2014 in London, UK. Get a sneak preview of the schedule of events, including keynote speeches from Gartner VPs and solution provider sessions.

Posted: 04 Feb 2014 | Published: 31 Dec 2013

EGUIDE: In this expert guide, explore what you can expect from the Salesforce Sales Cloud Platform with account/contact management, marketing, lead management, sales, and analytics features. Learn about the five different editions of this platform, their value, and details about trial periods.

Posted: 29 Sep 2016 | Published: 28 Sep 2016

EGUIDE: Sales now rely on metrics and data analytics to identify top prospects. Rethinking your sales and marketing is critical to developing a workable cloud strategy. In this guide, compare how 2 companies use different sales technologies to gain a competitive edge. Plus, learn how to transform your sales and marketing strategy for improved results.

Posted: 16 Nov 2016 | Published: 11 Nov 2016

WHITE PAPER: One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).

Posted: 30 May 2014 | Published: 30 May 2014

CASE STUDY: This case study tells the story of how one organization was able to improve lead management and business prospects while reducing the sales cycle with a new CRM solution.

Posted: 18 Jun 2014 | Published: 31 May 2012

EBOOK: Configure price quote (CPQ) tools in Salesforce save time for sales staff in creating quotes for customers – even when a company may have complex pricing rules to determine quotes. In this expert guide, learn the latest strategies on using CPQ software tools in Salesforce, sometimes coupled with quote-to-cash.

Posted: 27 Jul 2017 | Published: 27 Jul 2017