How ISRs can improve sales appointments with purchase intent intelligence
How ISRs Improved Sales Appointment Rates by 19X
Today many B2B inside sales teams rely on decades-old tactics for generating appointments: volume-based teleprospecting, “dialing for dollars” and call scripts focused inwardly on product features, not on the customer’s needs.
It should come as no surprise, then, that appointment rates average 1 in 200 dials and declining. It’s time for a different approach.
Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.