How ISRs can improve sales appointments with purchase intent intelligence

How ISRs Improved Sales Appointment Rates by 19X

Cover

Today many B2B inside sales teams rely on decades-old tactics for generating appointments: volume-based teleprospecting, “dialing for dollars” and call scripts focused inwardly on product features, not on the customer’s needs.

It should come as no surprise, then, that appointment rates average 1 in 200 dials and declining. It’s time for a different approach.

Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.

Vendor:
TechTarget
Posted:
Feb 8, 2021
Published:
Apr 11, 2019
Format:
PDF
Type:
White Paper
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