Social Networking White Papers

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The Social Business: Advent of a new age
sponsored by IBM
WHITE PAPER: This paper outlines the why organizations need to become social businesses today. Read on to learn how your business can become social through crafting the right blueprint relying on networks, social and real-time collaboration, mobility and integration, how to deepen your customer relationships and the benefits associated with it, and much more.
Posted: 30 Jul 2012 | Published: 16 Feb 2011

IBM

Live and On-Demand: Streaming Video with LifeSize UVC Video Center
sponsored by LifeSize
WHITE PAPER: Learn why video streaming has become a key part of the communications strategy of today's organizations, and how this tool can help you increase connectivity, save budget dollars, and boost productivity.
Posted: 25 Jul 2012 | Published: 25 Jul 2012

LifeSize

The mini-guide to social customer service
sponsored by Salesforce.com
WHITE PAPER: Social media has fundamentally changed the world of customer service. This comprehensive guide outlines the keys to success to realize your social customer service potential. Learn why actively engaging with customers is imperative, 4 vital customer services areas to focus on, and more.
Posted: 23 Jul 2012 | Published: 01 Jul 2012

Salesforce.com

Social Customer Service: The Pivotal Driver of the Social Enterprise
sponsored by LiveOps
WHITE PAPER: Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
Posted: 06 Jul 2012 | Published: 06 Jul 2012

LiveOps

Bringing Order to the Chaos of “Bring Your Own Device”
sponsored by Enterasys
WHITE PAPER: In order to fully accept the “Bring Your Own Device” (BYOD) trend in your enterprise, it is vital to find a solution that provides security, scalability, centralized policy, and a superior end-user experience. Learn how you can bring order to the chaos of BYOD, plus details of a solution that can help you achieve this.
Posted: 01 Jun 2012 | Published: 30 Apr 2012

Enterasys

Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
sponsored by DMG Consulting
WHITE PAPER: This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
Posted: 16 May 2012 | Published: 01 Nov 2011

DMG Consulting

Strategies for Managing Social Networking & Personal Web Use in the Workplace
sponsored by Total Defense
WHITE PAPER: Access to Web content in the workplace such - as social networking, streaming media and more - has become an increasing issue. This resource explores the risks and challenges of personal Web use as well as presents a business case for enabling appropriate use. View now to uncover key strategies that will help you protect your business.
Posted: 14 May 2012 | Published: 14 May 2012

Total Defense

The Application Usage and Risk Report
sponsored by Palo Alto Networks
WHITE PAPER: This Application Usage and Risk Report from Palo Alto Networks provides a global review of enterprise application usage by summarizing network traffic assessments conducted in 1,636 organizations worldwide. View now to uncover key findings so that you can build effective strategies to mitigate the risks inherent in certain application.
Posted: 16 Apr 2012 | Published: 01 Dec 2011

Palo Alto Networks

Solution Note: Enabling the Secure Use of Facebook
sponsored by Palo Alto Networks
WHITE PAPER: With millions of users, Facebook offers significant opportunities for organizations to conduct research, execute targeted marketing, increase awareness and more. But enabling the use of Facebook introduces a number of security risks. In this paper, uncover how to reap the benefits of social networking while doing it in a safe and secure manner.
Posted: 13 Apr 2012 | Published: 13 Apr 2012

Palo Alto Networks

Unified Self-Service: Delivering on the Value of Multi-Channel Customer Interactions
sponsored by Voxeo
WHITE PAPER: This informative paper addresses how your company can enhance service, lower costs and increase revenue by taking advantage of these new mediums and expanding the ways in which you communicate with your customers.
Posted: 20 Mar 2012 | Published: 20 Mar 2012

Voxeo

Understanding Mobility Trends and Mobile Usage Among Business Users
sponsored by iPass Inc.
WHITE PAPER: Technology and data consumption are evolving faster than mobile networks are able to adapt; what we at iPass are calling “Mobile Darwinism.” Learn more as you explore mobility trends and mobile usage among business users.
Posted: 14 Mar 2012 | Published: 14 Mar 2012

iPass Inc.

Changing the Conversation in the Workplace
sponsored by Alcatel-Lucent Enterprise
WHITE PAPER: Uncover analysis of the findings in two surveys revealing workers’ attitudes about employee engagement, productivity, and communication technologies.
Posted: 09 Feb 2012 | Published: 09 Feb 2012

Alcatel-Lucent Enterprise

Business Collaborative Conversation Scenarios
sponsored by Alcatel-Lucent Enterprise
WHITE PAPER: Take your unified communications to the next level by extending “the conversation” across multiple areas of your business.
Posted: 08 Feb 2012 | Published: 08 Feb 2012

Alcatel-Lucent Enterprise

Using IBM Social Business to Take Your Business Relationships to the Next Level
sponsored by IBM
WHITE PAPER: This publication provides information about IBM Social Business and includes details about the business need and the value of transformation to a social business. It presents a high-level Social Business component diagram, highlights key capabilities, and includes customer case studies that exemplify how some of these capabilities can be applied.
Posted: 01 Dec 2011 | Published: 01 Dec 2011

IBM

Social Networking malware: The dangers facing SMBs
sponsored by GFI Software
WHITE PAPER: View this paper to explore the rise of social networking, the types of malware targeting social platforms, how SMBs can protect themselves against today’s social threats, and more.
Posted: 21 Nov 2011 | Published: 21 Nov 2011

GFI Software

Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical
sponsored by IBM
WHITE PAPER: As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.
Posted: 17 Nov 2011 | Published: 17 Nov 2011

IBM

Readying your Portals for Social Business
sponsored by IBM
WHITE PAPER: Social networking, high-speed mobility and smarter devices are changing the way we do business. Read this paper now to learn how you can create value for your business through building robust social and real-time collaboration capabilities into portals.
Posted: 16 Nov 2011 | Published: 16 Aug 2011

IBM

6 Things Every Manager Should Know About Microsoft Sharepoint
sponsored by Rackspace Hosting
WHITE PAPER: Wouldn’t it be great if you could quickly find company information, work closely with teams in different locations, and securely share documents with major customers? You can do all that with SharePoint. This resource presents six key concepts that every IT pro should be aware of before adopting SharePoint into the enterprise
Posted: 11 Oct 2011 | Published: 11 Oct 2011

Rackspace Hosting

Content Management Interoperable Services, A Social and Content-Centric Wave
sponsored by IBM
WHITE PAPER: Organizations have always struggled to find a common way to effectively manage, access, and govern content applications across multiple systems. Learn how CMIS can provide your business with improved operational efficiencies.
Posted: 13 Sep 2011 | Published: 13 Sep 2011

IBM

The Eight Truths of Social Learning. Now.
sponsored by SkillSoft Corporation
WHITE PAPER: This paper seeks to uncover the fundamental requirements for a successful social learning program. Based on early experience with our own social learning tool, this list of eight “truths” has been compiled to provide a foundation for learning professionals who are launching social learning in their organizations.
Posted: 30 Jun 2011 | Published: 30 Jun 2011

SkillSoft Corporation

 The Social Business - Advent of a new age
sponsored by IBM
WHITE PAPER: This white paper discusses the ins and outs of social businesses, uncovering what it means, the value it brings, and what you should expect for the future.
Posted: 23 Jun 2011 | Published: 22 Jun 2011

IBM

The State of Data Security
sponsored by Sophos
WHITE PAPER: Recognize how your data can become vulnerable and understand the compliance issues involved. This paper identifies data protection strategies you can use to keep your organization's information both safe and compliant.
Posted: 26 May 2011 | Published: 26 May 2011

Sophos

True Profiles: A Contemporary Method for Managing Customer Data
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included.
Posted: 04 May 2011 | Published: 04 May 2011

Unica Corporation - An IBM Company

Social Networking in the Enterprise: Benefits and Inhibitors
sponsored by Cisco Systems, Inc.
WHITE PAPER: This white paper reveals the primary considerations for social networking, such as: business value and strategic relevance, adoption trends and concerns, and strategic considerations for ESS deployment.
Posted: 20 Apr 2011 | Published: 01 Jun 2010

Cisco Systems, Inc.

What's your Customer Experience Advantage?
sponsored by SAP America, Inc.
WHITE PAPER: SAP Insider Article covering new SAP CRM innovations which help companies empower their employees, substantially improve the customer experience, and thereby achieve a competitive advantage.
Posted: 23 Mar 2011 | Published: 23 Mar 2011

SAP America, Inc.