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Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
WHITE PAPER: This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
Posted: 16 May 2012 | Published: 01 Nov 2011
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TOPICS:  CRM | CRM Best Practices | Customer Service | Social Computing | Social Networking | Unstructured Data | Web 2.0 | Web Content Management