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Sales Brochures Reports
 
Designing a Marketing Organization for the Digital Age
sponsored by Marketo
RESOURCE: More than 90% of smartphone users look up information while they are in the middle of another task. Read on to learn more about the urgent need for fundamental changes needed for digital marketing success and how waiting to make these changes is hurting your organization.
Posted: 25 Jul 2016 | Published: 25 Jul 2016

Marketo

How to Make Better Business Decisions in Less Time
sponsored by IBM
VIDEO: This brief video demonstrates how you can use mobile-accessible business analytics to capture fleeting opportunities, address risk, and get better business outcomes. Learn how you can make better business decisions in less time so your enterprise can be more agile, profitable, and innovative.
Posted: 17 Dec 2015 | Premiered: 30 Mar 2015

IBM

Digital Transformation: Part I
sponsored by ComputerWeekly.com
PRESENTATION: In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.
Posted: 17 Mar 2016 | Published: 17 Mar 2016

ComputerWeekly.com

Build for Change – the Risk of Customerpocalypse
sponsored by ComputerWeekly.com
BOOK: The enterprise must focus on how it engages customers and responds to their expectations, or face Customerpocalypse, writes Alan Trefler, in this extract from his book Build for Change.
Posted: 15 Aug 2014 | Published: 15 Aug 2014

ComputerWeekly.com

How to Be Agile with Business Analytics
sponsored by IBM
WHITE PAPER: This expert resource from Gartner provides a step-by-step guide on how to gain analytic agility through processes, teams, technology, and architecture.
Posted: 03 Feb 2016 | Published: 27 Mar 2015

IBM

Digital Marketing Hubs: Vendor Comparison Guide
sponsored by Marketo
RESOURCE: This helpful vendor-neutral comparison from Gartner analyzes different approaches to digital marketing hubs. Learn about the different types of marketing technology and select the vendor that best suits your organization's needs.
Posted: 21 Jul 2016 | Published: 05 Jan 2016

Marketo

Gartner: How CIOs should prepare for optimising IT in the digital economy
sponsored by ComputerWeekly.com
ANALYST BRIEF: Gartner analyst Michael Smith argues that CIOs should adopt a dual approach to supporting the enterprise's transformation to the digital economy.
Posted: 09 Sep 2014 | Published: 09 Sep 2014

ComputerWeekly.com

Why Intelligence is Key to Sales and Marketing Success
sponsored by Microsoft
EGUIDE: In this two-part expert guide, you'll learn how lead-scoring and analytics tools are helping sales teams to chase down promising leads, diagnose sales performance, and forecast business opportunities. You'll also discover why customer personalization is crucial to making a sale in 2015.
Posted: 12 Oct 2015 | Published: 12 Oct 2015

Microsoft

Behavior- Driven Development and BRMS
sponsored by Red Hat
WHITE PAPER: Inside this white paper, learn how to deliver the right product to the market faster with business rules management and behavior-driven development (BDD).
Posted: 02 Oct 2014 | Published: 31 Jul 2013

Red Hat

Change Management and BPMS
sponsored by IBM
EGUIDE: In this two-part, expert interview with Forrester Research's Connie Moore, learn how to incorporate change management into BPM initiatives, and gain insight and advice from Moore on how to minimize the impact of change in BPM projects.
Posted: 12 Aug 2014 | Published: 12 Aug 2014

IBM
 
 
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