Digital Identity Security Assurance: How to Keep Your Customer Data Secure
sponsored by Akamai Technologies
WHITE PAPER:
Customer identities are among the most critical and valuable assets of any organization. Failing to provide adequate security can result in financial, reputational, and even legal consequences. This paper highlights industry best practices for building customer trust through comprehensive security programs. Read on to learn more.
Posted: 23 Dec 2019 | Published: 30 Nov 2019
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Incredible content, incredible experiences.
sponsored by Adobe Inc
WHITE PAPER:
Users want more personal experiences – which means the content you produce and share better align with those expectations or you lose out on those opportunities. Open this whitepaper to learn 3 ways you can create content that better aligns with CX goals, and intelligently personalizes for each user.
Posted: 13 Dec 2019 | Published: 13 Dec 2019
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How Cloud is Influencing Data Warehousing
sponsored by CMOLDS
WHITE PAPER:
Open this article to learn about the core differences between traditional and cloud warehousing, and how they're affecting your data and analyses.
Posted: 21 Aug 2019 | Published: 21 Aug 2019
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Banking on a Connected Future: FSI insights and inspiration from Connected Customer 2019
sponsored by Genesys
WHITE PAPER:
With 79% of customers believing self-service gives them control, this has to become a major priority for organizations providing digital banking services heading into 2020. Download this guide to explore how emerging innovations like AI, voice commands, and mobile messaging can play a role in improving digital banking experiences.
Posted: 13 Dec 2019 | Published: 13 Dec 2019
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Making the Most of Customer Data Using CRM Analytics
sponsored by SearchCRM
WHITE PAPER:
Explore this expert e-book for advice on choosing a CRM platform that suits your needs, and learn how to construct a well-defined plan to put social media analytics into a broader enterprise context.
Posted: 02 Apr 2013 | Published: 02 Apr 2013
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Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst
sponsored by Birst
CASE STUDY:
In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.
Posted: 19 Oct 2009 | Published: 19 Oct 2009
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How Omnichannel Data is at the Core of New Commerce Offerings
sponsored by Adyen
EGUIDE:
Most companies know they need to bring data silos together to improve customer experience, but they're struggling to do it. In response, some technology vendors are creating omnichannel technology to bring together disparate pockets of customer data. Learn how 2 major vendors are targeting customer data silos to create a truly omnichannel picture.
Posted: 26 Apr 2017 | Published: 25 Apr 2017
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Deepening Customer Experience: Analyzing, Optimizing, and Integrating CEM
sponsored by OpenText
EGUIDE:
In this E-Guide, learn how to plan and allocate resources for CEM, compare the latest types of customer experience analytics applications, and find out how companies can use CEM technology to craft a single view of the customer.
Posted: 11 Sep 2013 | Published: 17 Sep 2013
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The Salesforce Wave Analytics Platform: An Overview
sponsored by Salesforce.com
EGUIDE:
In this expert e-guide, discover the new features of the Salesforce Wave Analytics platform, as it now offers analytics for B2B marketing and financial services without users having to leave the platform. Plus, Adam Bataran from Bluewold Group LLC offers insight into Wave's ability to overcome data integration challenges.
Posted: 20 Jun 2017 | Published: 20 Jun 2017
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Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER:
In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013
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