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Customer Relationship Management White Papers (View All Report Types)
Digital Transformation in Sales: Evolving the Art of Customer Engagement
sponsored by Microsoft
WHITE PAPER: Businesses that use the most modern levels of digital technology – such as CRM and advanced analytics tools – enjoy a 50% increase in revenue growth, according to Microsoft's survey of sales leaders.
Posted: 17 Jan 2018 | Published: 17 Jan 2018


Customer Intelligence in the Era of Data-Driven Marketing
sponsored by SAS
WHITE PAPER: This white paper discusses how to improve your customer intelligence with real-time data analytics that can enable quicker response to customer needs. Discover how a centralized marketing analytics platform can enable your enterprise to implement true "data-driven" marketing and gain invaluable insight into what your customers want.
Posted: 08 Apr 2016 | Published: 31 Dec 2015


7 Steps for Delivering Next-Generation Digital Customer Service
sponsored by Genesys
WHITE PAPER: According to Altimeter Group, 88% of businesses are currently undergoing a digital transformation, and 42% are investing in new digital channels to more effectively serve clients. That means companies understand the urgent need to create engaging digital experiences. Discover7 steps to delivering next-gen digital customer service.
Posted: 14 Sep 2017 | Published: 14 Sep 2017


10 Best Practices For Integrating Your Customer Data
sponsored by Scribe Software Corporation
WHITE PAPER: Learn 10 best practices to integrate your customer data so that sales, marketing and financial teams can better position your company for customer retention.
Posted: 19 Jan 2018 | Published: 19 Jan 2018

Scribe Software Corporation

Cloud-Based Platforms for Marketing and Sales Directors
sponsored by NetSuite
WHITE PAPER: Explore how a cloud-based sales and marketing platform can enable your marketers to understand customer behavior and create seamless and personalized experiences.
Posted: 05 Jan 2018 | Published: 31 Dec 2017


The US Contact Center Decision-Makers' Guide: The Omnichannel Chapter
sponsored by Genesys
WHITE PAPER: Your customers expect effortless and personalized engagement across all their channels. Delivering exceptional customer service requires the platform, infrastructure, applications and resources to identify, route and switch interactions seamlessly between agents and channels, while keeping relevant data available throughout the customer journey.
Posted: 13 Mar 2018 | Published: 31 Dec 2017


Multichannel Marketing Attribution
sponsored by DataRobot
WHITE PAPER: Explore how automated machine learning can help your business better understand complex human behaviors and get a more detailed view of why your customers made their purchases.
Posted: 01 Mar 2018 | Published: 31 Dec 2017


Mobile is eating the world: Four ways to rethink customer experiences as mobile-first and mobile-only
sponsored by Sitecore
WHITE PAPER: Access this eBook, written by Brian Solis, globally recognized as one of the most prominent thought leaders in business innovation, to delve into mobile consumer behavior and how it requires a different approach.
Posted: 12 May 2016 | Published: 29 Feb 2016


Meet Your Future Power Consumer: Generation Z
sponsored by Adyen
WHITE PAPER: Millennials are in the midst of their professional careers and have a steady income, making them a key shopping demographic. But there's another group poised to cause the next big shift in how we shop (and buy): Enter Generation Z. Discover this future power consumer, and how to give them what they want.
Posted: 13 Oct 2017 | Published: 13 Oct 2017

3 Customer Engagement Pillars: Driving Customer Lifetime Value to New Heights
sponsored by Avaya CenturyLink
WHITE PAPER: Customer engagement is the central ingredient to improving long term customer retention rates. This resource describes the three pillars of customer engagement required to derive maximum value from every customer interaction.
Posted: 29 Jun 2016 | Published: 31 Dec 2015

Avaya CenturyLink

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