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8 Ways Big Data and Analytics Will Make You A Better Marketer
sponsored by Oracle Corporation
VIDEO: In this brief video, you will learn how to leverage your customer data analytics, and take the insights garnered therein to drive revenue on all channels and boost ROI. Tune in now to turn your analytics into digital marketing opportunities.
Posted: 28 Jan 2016 | Premiered: 13 Jan 2015

Oracle Corporation

Nucleus Research: Oracle ROI Case Study – Batesville
sponsored by Oracle Corporation
CASE STUDY: In the following case study, learn how by adopting Oracle Sales Cloud, Batesville was able to greatly increase their visibility, sales, and manager productivity which ultimately allowed them to achieve a cumulative net benefit of over $4 million over three years. Access now and learn what this CRM system can do for your business as well.
Posted: 25 Jan 2016 | Published: 25 Jan 2016

Oracle Corporation

10 Tips for CRM Data Quality Success
sponsored by Trillium Software
WHITE PAPER: This e-book highlights how to initiate a data quality project and maintain it over time in support of your ongoing CRM efforts. Uncover 10 tips for CRM data quality success.
Posted: 21 Jan 2016 | Published: 21 Jan 2016

Trillium Software

CRM Success Stories: Shell Card Services
sponsored by Microsoft
WHITE PAPER: By bringing its CRM approach up to speed, Shell enhanced sales and revenue growth. Access this infographic and learn how you can achieve similar benefits.
Posted: 08 Jan 2016 | Published: 25 Jun 2015

Microsoft

CRM Stories: Servcorp
sponsored by Microsoft
VIDEO: This brief video features a case study in which Servcorp enables its worldwide sales teams to access customer data through a single point of entry. Tune in and learn how to reach this goal within your organization.
Posted: 07 Jan 2016 | Premiered: 24 Jun 2015

Microsoft

From Insight to Action: How Predictive Analytics Improves B2B Marketing Outcomes
sponsored by Radius
RESEARCH CONTENT: This study by Forrester describes a solution for marketers struggling to draw actionable insight from the data they have: predictive analytics. Access this resource to see how predictive analytics can transform your interaction with the market and enable you to deliver better business outcomes.
Posted: 13 Jan 2016 | Published: 31 Oct 2015

Radius

Multi-Channel Customer Communications in a Digital World: Engage Successfully
sponsored by Kofax, Inc.
PODCAST: IT departments today face the challenge of moving away from traditional batch print processes to interactive and on-demand communications that will meet customer expectations and those of internal stakeholders. In this podcast you will learn the benefits of effectively engaging across multi-channels.
Posted: 04 Feb 2016 | Premiered: Jan 14, 2016

Kofax, Inc.

Hug Your Haters: A Conversation About Social Customer Service With Jay Baer
sponsored by Oracle Corporation
JOURNAL ARTICLE: This exclusive interview with best-selling author and CEO of Convince & Convert, Jay Baer, discusses how social customer service will change the future of business. Learn why providing engaging social customer service is key to maintaining current customer relationships and gaining new ones.
Posted: 22 Jan 2016 | Published: 30 Sep 2015

Oracle Corporation

Shazam Uses Real-Time Insight to Drive Improved User Engagement and Revenue
sponsored by Splunk
CASE STUDY: Access this case study to discover the strategy that allowed Shazam to use real-time analytics on all of their mobile app data, saving them time and money in addition to providing them with benefits like overall improvements in key metrics, better understanding of campaign effectiveness, and more.
Posted: 18 Jan 2016 | Published: 18 Jan 2016

Splunk

Amore Pacific
sponsored by IBM
CASE STUDY: Access this case study to discover how AmorePacific was able to harness the power of statistical analysis and predictive modeling to tailor messages and improve customer retention with their existing database information.
Posted: 22 Jan 2016 | Published: 31 Dec 2014

IBM
 
 
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