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Customer Relationship Optimization

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Social Media in Government: 5 Key Considerations
sponsored by Hootsuite
WHITE PAPER: Government agencies have begun to follow private-sector companies in leveraging social media, but may still have questions regarding the tools, processes, and organizational changes required to make social media work. This informative resource details the five top considerations for government agencies looking to deploy social media strategies.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Hootsuite

7 Things Retailers Should Know About Multi-channel Self-Service
sponsored by Aspect
WHITE PAPER: Businesses across all industries are realizing the importance of incorporating multi-channel self-service into their contact center strategies, especially retailers. As of a 2012 research report, over 93% of retailers had implemented some sort of self-service -- and that percentage can only increase.
Posted: 05 Mar 2014 | Published: 05 Mar 2014

Aspect

Building a Business Case for Salesforce Analytics
sponsored by Indicee
WHITE PAPER: Consult the following white paper to learn how to identify whether or not you should consider an analytics extension to Salesforce and how you can improve your overall solution.
Posted: 10 Mar 2014 | Published: 10 Mar 2014

Indicee

Optimize Your Workforce: Why Scheduling is the Key to Profitability
sponsored by Quintiq
WHITE PAPER: This resource explores how the right scheduling tool can give you the power to optimize your workforce and achieve increased revenue, employee satisfaction, and more.
Posted: 01 Apr 2014 | Published: 01 Apr 2014

Quintiq

How TCO Benefits Make Cloud Computing a No-Brainer for Many SMBs and Mid-Market Enterprises (2013)
sponsored by NetSuite
WHITE PAPER: This resource analyzes the economic benefits of cloud computing in the ERP and CRM space, and details how embracing the cloud can be a competitive differentiator for SMBs.
Posted: 14 Feb 2014 | Published: 28 Feb 2013

NetSuite

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

5 Ways Marketing Automation Can Optimize & Grow Your Business
sponsored by Act On
WHITE PAPER: Many marketing teams are touting the benefits of a marketing automation platform. But many CEOs and other executives are still wondering, "What's the urgency? Is marketing automation really worth the investment?" Find out the answers to those questions in this informative white paper.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Act On

Build your Sender Reputation in Four Steps
sponsored by Dyn
WHITE PAPER: Having trouble reaching your customers' inboxes? You might have a poor sender reputation. Similar to a credit score, sender reputations reflect how good or bad your sending habits are. If your reputation is lower than you'd like just follow these 4 easy steps to start hitting the inbox.
Posted: 07 Jan 2014 | Published: 31 Dec 2013

Dyn

Make Your Social #Failproof
sponsored by Hootsuite
WHITE PAPER: Many businesses are eager to jump into social media, due to the promise of better relationships with customers, more sales, and increased brand awareness. But if you take the plunge before you're fully prepared, you could be in for some serious tidal waves.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Hootsuite

The Master List of Email Delivery Terminology
sponsored by Dyn
WHITE PAPER: Email may seem simple – create content and send to your list – but there are many elements that go into a good email program. The Master List of Email Terminology helps shed light on the terms that you should know and what you should be implementing in your own program.
Posted: 07 Jan 2014 | Published: 31 Dec 2013

Dyn
 
 
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