No More Digital Guesswork: Generate Product & Marketing Insights
sponsored by Optimizely
WHITE PAPER:
Discover how product and marketing teams can use one tool to get feedback on digital products, commerce, and campaigns and improve their decision-making based on evidence and facts. Learn about the Optimizely X experimentation platform and find out how you can deploy new features successfully, personalize digital experiences, and more.
Posted: 03 Dec 2018 | Published: 03 Dec 2018
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If That Data Deal Seems Too Good to Be True, It Probably Is
sponsored by TechTarget
WHITE PAPER:
In an environment where GDPR is raising good questions about data quality, this white paper discusses key issues and guidance for marketers—whether the data is sourced for simple appending and other hygiene or as a catalyst for delivering significant business performance gains.
Posted: 14 Nov 2018 | Published: 14 Nov 2018
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Make Your IT Organization More Strategic and Valuable with iPaaS
sponsored by Scribe Software Corporation
WEBCAST:
Find out how to simplify and accelerate data integration and support bimodal IT with a centralized, hub-and-spoke style integration PaaS (iPaaS).
Posted: 26 Jan 2018 | Premiered: Apr 13, 2017
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Optimizely Guide Book
sponsored by Optimizely
RESOURCE:
There are plenty of A/B testing tools on the market, and plenty of marketing and web management tools with testing capabilities. However, many of them are costly, time consuming, and can lead to skewed results. In this guidebook, Nucleus Research highlights the Optimizely platform and top benefits customers have experienced since implementing.
Posted: 30 Nov 2018 | Published: 31 Mar 2017
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Moneyball: Using Advanced Account Insights for Effective ABM Activation
sponsored by TechTarget
RESOURCE:
In this e-book, you'll learn how to use real purchase intent insight to supercharge your ABM program. Read on to learn more.
Posted: 26 Nov 2018 | Published: 31 Aug 2017
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Averting the Fear Factor: How to Impress Customers with Data-Led Personalization
sponsored by Data Republic
EBOOK:
This e-book explains how you can use data to personalize marketing practices without making customers nervous or agitated about their individual privacy. It also outlines the vital role that businesses play in building trust. Continue reading to learn more.
Posted: 01 Oct 2018 | Published: 01 Oct 2018
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Cisco's Digital Marketing Transformation
sponsored by Domo Technologies
CASE STUDY:
In this case study, learn how Cisco conceptualizes its marketing technology landscape and how a business intelligence platform enables Cisco's drive to create best-in-class experiences.
Posted: 02 Oct 2018 | Published: 02 Oct 2018
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Why B2B Marketers Neglect Their Brands
sponsored by TechTarget
RESOURCE:
Download this e-book to explore how data-driven branding improves outcomes at every stage of the funnel.
Posted: 13 Nov 2018 | Published: 13 Nov 2018
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How Telethon Kids Institute Solved Their Business Transformation Challenges
sponsored by Signavio
WHITE PAPER:
A unified viewpoint into your business's complex processes can be invaluable for increasing communication and efficiency. Learn how one medical research institute harnessed such a solution, allowing them to focus more resources on the research that matters to them most.
Posted: 30 Apr 2018 | Published: 30 Apr 2018
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Your Guide to Building an Effective Digital Transformation
sponsored by Virtusa
EGUIDE:
In this expert e-guide, we explore 5 key steps to building a comprehensive digital transformation strategy that helps you craft positive experiences for your customers and employees.
Posted: 15 Feb 2018 | Published: 07 Feb 2018
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