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Marketing Brochures Reports
 
Boosting Omnichannel Sales with Data-driven Marketing
sponsored by Reltio
WHITE PAPER: Historically marketers have turned to the traditional tools of the trade. In this white paper, find out why marketers are turning to machine learning and predictive analytics better understand consumer behaviors, and how cloud-based data-driven applications can help decipher the growing volume of data.
Posted: 14 Nov 2018 | Published: 14 Nov 2018

Reltio

Cisco's Digital Marketing Transformation
sponsored by Domo Technologies
CASE STUDY: In this case study, learn how Cisco conceptualizes its marketing technology landscape and how a business intelligence platform enables Cisco's drive to create best-in-class experiences.
Posted: 02 Oct 2018 | Published: 02 Oct 2018

Domo Technologies

Cultivating Customer Loyalty
sponsored by Zendesk
WHITE PAPER: Innovation in customer service, as well as customer experience, always means one thing: advancing our respectful understanding of customer as human beings. So, what's the best ways to cultivate customer loyalty? Download this white paper for some answers, and explore research findings on customers and their decision-making processes.
Posted: 30 Nov 2018 | Published: 30 Nov 2018

Zendesk

High-Growth Demand Acceleration
sponsored by TechTarget
CASE STUDY: Leveraging Priority Engine and content syndication across TechTarget's network of enterprise technology-specific sites, Instaclustr grew their marketable database 3x and improved SQL-to-opportunity conversion by 42%. Read on for more information.
Posted: 29 Nov 2018 | Published: 29 Nov 2018

TOPICS:  CRM | Marketing | Sales
TechTarget

Lessons from the Front Lines: Making ABM Work for You
sponsored by TechTarget
PRESENTATION: This presentation draws on TechTarget's experience supporting 300+ ABM implementations to help marketers break down the complexities of Account-based marketing and simplify execution. Read on to understand best practices and lessons learned based on real life customer use cases.
Posted: 27 Nov 2018 | Published: 31 Mar 2017

TechTarget

What's Next for Brands in E-Commerce
sponsored by ChannelAdvisor
WHITE PAPER: Due to the ubiquity of e-commerce, manufacturers must create meaningful connections with consumers while simultaneously maintaining relationships with retailers and minimizing channel conflict. Read this white paper to discover the 4 key strategies that manufacturers need to use to compete in this e-commerce dominated world.
Posted: 09 Oct 2018 | Published: 09 Oct 2018

ChannelAdvisor

Comparing B2B Purchase Intent Vendors
sponsored by TechTarget
WHITE PAPER: Purchase Intent Data is the hot topic of conversation in the B2B tech space today. In this white paper, we will discuss the difference of Internal vs. External Intent and how to apply intent in practice. Read on for more information.
Posted: 20 Nov 2018 | Published: 20 Nov 2018

TechTarget

Personalized Marketing at Scale: How and Why
sponsored by Coveo
RESOURCE: Many companies are already seeing measurable results with personalized marketing which justify the incredible amount of work it takes to create the personalized content and experiences. Learn how you can make creating and implementing your personalized marketing strategy easier, and uncover how companies are doing it right and seeing results.
Posted: 06 Aug 2018 | Published: 06 Aug 2018

Coveo

Navigating Growth Strategies in the Wake of Technological Uncertainty
sponsored by Oracle NetSuite
ANALYST REPORT: In today's business world, developing a strategy for sustained growth is plagued by the uncertainty ushered in by technological disruption. Download now to learn how companies across the world are encountering and overcoming the key challenges posed by digital disruption, evolving market demands, and more.
Posted: 27 Jun 2018 | Published: 20 Jun 2018

Oracle NetSuite

Delivering a Consistent Brand Experience: One Point of Truth for all Brand Management
sponsored by Censhare
WHITE PAPER: Inside, explore 5 concepts of protecting your brand, learn how digital and social media has impacted brand management, and uncover the most efficient drivers of successful brand marketing.
Posted: 15 Aug 2018 | Published: 15 Aug 2018

Censhare
 

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