Building consumerised end-user services
sponsored by ComputerWeekly.com
IT BRIEFING:
This report extract from the Corporate Executive Board, presents key facts and figures on the take up of consumer technology in the workplace.
Posted: 31 Jan 2012 | Published: 31 Jan 2012
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Cross-Channel Commerce: A Consumer Research Study
sponsored by Oracle Corporation
WHITE PAPER:
The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
Posted: 25 Apr 2011 | Published: 25 Apr 2011
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The tablet market: consumer trends and market segmentation
sponsored by ComputerWeekly.com
ANALYST BRIEF:
The Boston Consulting Group shows how consumer tablets are creating new opportunities as the market grows and segments.
Posted: 09 Feb 2012 | Published: 09 Feb 2012
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Perceptions of business technology in the 21st century
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE:
The Economist Intelligence Unit reviews changing expectations for technology and assesses their implications for CIOs, the IT function and the business.
Posted: 09 Feb 2012 | Published: 09 Feb 2012
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Presentation Transcript: Mobile Strategies, Part 1: Harnessing the IT Consumerization Deluge
sponsored by Dell, Inc. and Intel
PRESENTATION TRANSCRIPT:
This presentation transcript reveals key findings from a recent consumerisation poll and provides recommendations and best practices to help organisations address these key topics. Obtain predictions for the future of the media tablet market and gain insight into five trends that are shaping the consumerisation landscape.
Posted: 25 Jan 2012 | Published: 25 Jan 2012
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Using Advanced Analytics to Gain Insights into Your Revenue Stream
sponsored by SAP America, Inc.
WHITE PAPER:
This CustomerCentric Selling® research can help organizations analyze their sales and marketing processes to gain insights more quickly and accelerate business performance.
Posted: 20 Feb 2009 | Published: 20 Feb 2009
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IT Pays to Specialize in a Vertical Market: How IT Solutions Providers Can Grow Through a Targeted Approach to Marketing and Sales
sponsored by ConnectWise
WHITE PAPER:
This resource presents how IT solution providers can grow through a targeted approach to marketing and sales by focusing on specific industries or types of businesses.
Posted: 06 Jan 2012 | Published: 06 Jan 2012
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European cross-border e-commerce
sponsored by ComputerWeekly.com
IT BRIEFING:
European consumers' growing use digital channels as part of their shopping experience is driving retailers’ focus on delivering efficient online, cross-border operations in Europe, this research report from Accenture reveals.
Posted: 17 Jan 2012 | Published: 17 Jan 2012
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UK steps towards “Digital Britain” with the introduction of the Digital Economy Act 2010
sponsored by ComputerWeekly.com
WHITE PAPER:
In this article, we describe how some key Digital Britain proposals have been implemented in the Digital Economy Act 2010.
Posted: 25 Oct 2011 | Published: 25 Oct 2011
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The Future of Digital Measurement and Personalization Final
sponsored by Celebrus Technologies.
WHITE PAPER:
This white paper from Semphonic president, Gary Angel, explains the challenges of warehousing Web analytics data and its limitations for marketing purposes, especially if real-time personalization is the aim. He then looks at Celebrus Technologies—a system which assists with building a digital measurement infrastructure.
Posted: 30 Jan 2012 | Published: 30 Jan 2012
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Digital Content Will Grow 40x by 2020 - Are You Prepared?
sponsored by DataDirect Networks
WHITE PAPER:
This paper examines how media organizations are deploying DataDirect Networks (DDN) solutions to solve operational challenges and capitalize on new streams of revenue.
Posted: 01 Dec 2011 | Published: 01 Dec 2011
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Evolving Your Mobile Marketing Presence: Strategies for Succeeding at Mobile As Both a Device and a Channel
sponsored by Ektron, Inc.
WHITE PAPER:
Read this Forrester Research Inc. white paper to learn the latest on interactive marketing and how to implement these practices into your mobile marketing stratgieries.
Posted: 06 Dec 2011 | Published: 06 Dec 2011
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CW+: Quocirca report: Valuable business connections – a review for SMEs
sponsored by ComputerWeekly.com
WHITE PAPER:
The average small business is becoming highly dependent on multiple forms of digital communications, but the technology choices are increasingly complex and come at a cost.
Posted: 21 Oct 2011 | Published: 21 Oct 2011
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Consumer technology in the enterprise - a Computer Weekly Buyer's Guide
sponsored by ComputerWeekly.com
WHITE PAPER:
The pressure to allow employees to use more of the technologies they have at home in the workplace has reached critical levels.
Posted: 20 Oct 2011 | Published: 20 Oct 2011
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CSO Insights: A Sales Rep's Digital Admin
sponsored by DocuSign, Inc.
WHITE PAPER:
This study examines the benefits of e-signature systems for sales performance optimization.
Posted: 08 Feb 2012 | Published: 08 Feb 2012
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Case Study: National Print Group Posts Large-Scale Savings with Fluid Data Storage
sponsored by Dell Compellent
CASE STUDY:
As NPG's digital library and business applications continued to grow, so did data storage inefficiencies and costs. The aging equipment had limited storage capacity and there was no disaster recovery strategy other than time-consuming backups. Read on to learn how NPG managed their growing problem.
Posted: 29 Jun 2011 | Published: 29 Jun 2011
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Case Study- B&H Photo: Driving Rapid Top-line Growth through Ariba PunchOut™ and Online Marketing
sponsored by Ariba, Inc.
WHITE PAPER:
Read this paper to learn about the ways in which online marketing systems can boost sales and drive rapid top-line growth through showcasing your entire spectrum of products and services.
Posted: 27 Dec 2011 | Published: 27 Dec 2011
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Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers
sponsored by SAP America, Inc.
CASE STUDY:
Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.
Posted: 07 Feb 2012 | Published: 07 Feb 2012
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Smarter Commerce for Consumer Electronics White Paper
sponsored by IBM
WHITE PAPER:
When we talk about the world becoming increasingly interconnected, instrumented and intelligent, the most ubiquitous example is the smartphone. It collects and disseminates data while its users are at home and on the go, serving up just as much socially driven info as static, always-there web content. This white paper outlines smarter commerce.
Posted: 30 Jan 2012 | Published: 30 Jan 2012
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CW+: Mobile payments market opportunities for business
sponsored by ComputerWeekly.com
WHITE PAPER:
The definition of a mobile payment is often open to interpretation and can differ from source to source. Juniper Research has a simple definition of a mobile payment as “payment for goods or services with a mobile device such as a phone, Personal Digital Assistant (PDA), or other such device.”
Posted: 21 Oct 2011 | Published: 21 Oct 2011
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Increasing Marketing Campaign Profitability with Predictive Analytics
sponsored by IBM
WHITE PAPER:
This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.
Posted: 20 Feb 2011 | Published: 20 Feb 2011
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Reshaping IT in a Consumer Driven Era
sponsored by CA Technologies.
WHITE PAPER:
Mobile applications, smartphones, tablets, public cloud services, and social networking represent a new wave of technology adoption — one that significantly blurs the lines between business and personal domains. By unifying APM, IM, and SOM technologies, a successful service assurance implementation can focus an IT staff on business services.
Posted: 20 Jan 2012 | Published: 20 Jan 2012
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Deliver the Digital Lifestyle Anytime, Anywhere, on Any Network - HP Integrity Systems for Convergent Communications Networks
sponsored by HP and Intel
WHITE PAPER:
For a better understanding of how traditional voice-centric networks are competing with new media and web-based competitors, read this white paper.
Posted: 16 Mar 2011 | Published: 16 Mar 2011
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CIO Strategies for Consumerization
sponsored by Dell, Inc. and Intel
WHITE PAPER:
New technology and the expanding role of the Internet are forever changing social relationships, management philosophies, and business models around the world. Access this white paper for insights into current mobile computing trends and recommendations for making the most out of these trends in the enterprise.
Posted: 28 Dec 2011 | Published: 28 Dec 2011
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CW+: Quocirca report: Digital Britain – opportunities and risks for UK businesses
sponsored by ComputerWeekly.com
WHITE PAPER:
Digital Britain is the UK government’s strategic vision for the UK digital economy. While social inclusion and rights protection are major themes, the plans will also have a significant impact on businesses.
Posted: 21 Oct 2011 | Published: 21 Oct 2011
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Mobile Music Opportunities - market size, strategic analysis and forcasts
sponsored by ComputerWeekly.com
WHITE PAPER:
Music services on the mobile handset are uniquely positioned to become a key platform within the music industry. Since the turn of the millennium, sales of physical music – CDs etc. – have slowly declined yearon-year, largely as a result of online piracy.
Posted: 21 Oct 2011 | Published: 21 Oct 2011
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Assessment Cross-Channel Experience Assessment
sponsored by IBM
WHITE PAPER:
This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy.
Posted: 17 Nov 2011 | Published: 17 Nov 2011
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