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Customer Knowledge Management

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Customer Knowledge ManagementReports
 
Rethinking Marketing for Today's Customer Engagement
sponsored by UStream
EGUIDE: The following expert e-Guide explores the shift in the balance of power and influence between seller and buyer. Uncover how this has created a need for a transformation in digital marketing approaches and what you can do to cope with it.
Posted: 13 Mar 2014 | Published: 13 Mar 2014

UStream

Customer analytics pay off: Driving top-line growth by bringing science to the art of marketing
sponsored by IBM
WHITE PAPER: The following white paper explores what it takes to make and deploy an effective customer analytics strategy. Uncover the 4 stages of organizations capabilities required for customer analytics as well as the corresponding strategies for each quadrant. Read on to learn more.
Posted: 07 Apr 2014 | Published: 07 Apr 2014

IBM

Happy Clients? You Won't Know Until You Ask
sponsored by Autotask Corporation
EBOOK: This e-book talks about an automated survey process that provides guidance for better growth and profitability by delivering benefits like low-resource requirements, flexibility in survey deployment, and detailed benchmarking and reporting capabilities.
Posted: 03 Apr 2014 | Published: 03 Apr 2014

Autotask Corporation

Transforming customer service with business analytics
sponsored by IBM
WHITE PAPER: This paper describes how business analytics can help customer service departments acquire the information and capabilities to move from being centers that solely field complaints to being a competitive resource that enhances customer experience.
Posted: 29 Aug 2013 | Published: 29 Aug 2013

IBM

What Your Customers REALLY Think
sponsored by SDL
WHITE PAPER: Today, thanks to an explosion of new communication channels -- including mobile applications and social media -- more of customers' information is available to businesses than ever before. In this infographic, learn what customers really think about marketing data and privacy.
Posted: 10 Apr 2014 | Published: 10 Apr 2014

SDL

Search Innovation: An Integrated Approach to Merchandising and Content Management
sponsored by IBM
EBOOK: In this Analyst Insight, find out how leading organizations are influencing average order value, customer conversion, and customer satisfaction through an online personalization strategy.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

IBM

Data-Driven Sales: An Economist Intelligence Unit Report
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: View this comprehensive survey from the Economist Intelligence unit to learn how sales executives optimize their sales structures, territories and incentive plans. Hear from 229 executives from around the globe and learn how successful teams leverage data to coordinate sales territories and incentives to get the right people in the right places.
Posted: 14 Nov 2013 | Published: 31 Dec 2012

Oracle Corporation UK Ltd

Real-Time insights with SAP HANA
sponsored by HP & IntelĀ®
VIDEO: View the following expert interview Q&A webcast to hear from some of the biggest names from HP, SAP, and Forrester Research as they discuss the data management challenges that are affecting businesses today and how you can move towards solving them.
Posted: 16 Apr 2014 | Premiered: 16 Apr 2014

HP & IntelĀ®

The State of Customer Data Integration 2013
sponsored by Scribe Software Corporation
WHITE PAPER: In this comprehensive survey report based on data from over 900 responses from independent businesses and IT leaders, get an overview of the current state of customer data integration and learn how your organization can improve your integration practices.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

Scribe Software Corporation

From Disney to dishwashers: Digital CRM to change customer experience
sponsored by IBM
EGUIDE: Access this expert e-guide to uncover how CRM has changed the entire customer experience and how this kind of technology can truly benefit your organization.
Posted: 22 Nov 2013 | Published: 22 Nov 2013

IBM
 
 
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