Customer Knowledge Management

WEBCAST: Watch this webcast to learn the advantage of cloud-based customer service delivery, including rapid implementation, an instant return-on-investment, flexibility and easy upgrades, capabilities to handle a mobile workforce, optimal security, and the ability to focus your resources on high-value tasks.

Posted: 20 Dec 2012 | Premiered: Dec 20, 2012

WHITE PAPER: Businesses focused on improving the customer experience are overlooking a critical factor: data quality. Without reliable customer data, no new strategy or technology will enhance the experience you deliver. Read on to learn why an effective data management strategy should be the foundation of your customer experience improvement project.

Posted: 16 Jan 2013 | Published: 16 Jan 2013

VIDEO: View this brief video to learn how T-Mobile USA was able to reduce the time it took to crunch numbers from its massive base of customer data from three days to fifteen minutes in order to accelerate the creation of sophisticated, highly targeted customer offers that have brought the company $35 million of in-year value.

Posted: 06 Sep 2012 | Premiered: 06 Sep 2012

WHITE PAPER: This white paper explains why businesses in all sectors need SCV because it gives a true view of customers and allows you to offer them products and services they're more likely to want.

Posted: 27 Nov 2012 | Published: 27 Nov 2012

CASE STUDY: This case study details how one organization, by implementing the right high-performance analytics and data visualization platform, was able to gain deep insight into customer data – allowing them to boost merchandizing, improve store operations, promote customer loyalty, and more.

Posted: 27 Mar 2013 | Published: 27 Mar 2013

RESOURCE: It's now possible to leverage social intelligence by combining insight from your customers' social media behavior with the classic customer intelligence from conventional marketing and CRM. Access this helpful resource to start on the path to gain the full potential of social intelligence.

Posted: 01 Apr 2013 | Published: 01 Apr 2013

WEBCAST: Oracle customers, Breg, Key Energy Services, and iRobot describe how Oracle's CRM Cloud service powers innovation and drives their businesses forward.

Posted: 03 Apr 2013 | Premiered: Oct 25, 2012

WHITE PAPER: This paper is designed to help IT and business leaders at midsize companies find innovative ways to extend their customer relationship management (CRM) capabilities to capitalize on emerging trends such as cloud, mobile, social media and predictive analytics. Gain essential insight to get closer to your customers and ensure your company's survival.

Posted: 16 Aug 2012 | Published: 01 Jul 2012

EGUIDE: This tip guide offers an explanation from industry expert James Taylor as to why every customer should not be treated the same in today's ever-evolving business environment. Taylor details why decision management systems involving automation are essential to making successful strategic and operational decisions that please your customers.

Posted: 23 Mar 2012 | Published: 23 Mar 2012

WHITE PAPER: As more companies begin to implement customer relationship management (CRM) applications, many struggle with common integration challenges. This paper offers a three step success model for CRM integration projects. Read on to learn the characteristics, implementation requirements, benefits, data replication and process integration.

Posted: 22 Aug 2012 | Published: 01 May 2011