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Customer Knowledge Management

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Customer Knowledge Management White Papers (View All Report Types)
5 Reasons for Sales Teams to Embrace the Power of Analytics
sponsored by
WHITE PAPER: This e-book outlines the top five reasons why analytics is poised to transform sales. Read now for tips on keeping your team ahead when you get critical business data right where sales actually happen.
Posted: 10 Sep 2015 | Published: 10 Sep 2015

Customer-Focused Organizations Must Take A Strategic Approach To “Identity Relationship Management”
sponsored by ForgeRock
WHITE PAPER: Forrester Consulting has evaluated companies' IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones. Read on and discover why it pays to implement IRM solutions that treat customer identities, and their identity data, as mission-critical for the top line of the business.
Posted: 17 Nov 2015 | Published: 31 Jan 2014


Three Ways to Measure Address Quality
sponsored by Informatica
WHITE PAPER: In this informative white paper discover how your organization can shore up the health of your business intelligence, customer service, and data strategies by learning the top 3 indicators of address accuracy. Discover the benefits your business can receive by proactively correcting your address databases today.
Posted: 22 Apr 2015 | Published: 22 Apr 2015


Customer Experience Analytics: How IT Can Help Improve the Customer Experience
sponsored by Splunk
WHITE PAPER: This guide features a real-life example of how one organization gained meaningful business insights by leveraging customer experience management with machine data. Learn how to create these insights and help your business grow revenue by improving user engagement.
Posted: 24 Aug 2015 | Published: 24 Aug 2015


Case Study: Marks and Spencer Empowers Business Analysts
sponsored by TIBCO Software Inc.
WHITE PAPER: In this brief case study, learn how one retail giant supplied self-service data access and empowered employees to confidently use data to answer key business questions without IT support.
Posted: 13 Oct 2015 | Published: 26 Mar 2015

TIBCO Software Inc.

Big Data Exploration: Discover What's Relevant to your Business and Make Better Decisions
sponsored by IBM
WHITE PAPER: Access this white paper to discover details on five high-value use cases to gain value from big data, so you can outpace competitors in an agile market.
Posted: 15 Sep 2015 | Published: 31 Mar 2015


From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014


SSL: The Backbone of Doing Business over the Internet
sponsored by VeriSign, Inc
WHITE PAPER: Read this white paper to learn about technology in place today that helps online businesses protect sensitive customer data, authenticate themselves, and build consumer trust.
Posted: 17 Feb 2014 | Published: 01 Oct 2008

VeriSign, Inc

Social Media Education: The New Edge for Success
sponsored by Hootsuite
WHITE PAPER: Did you know that according to a report by the McKinsey Global Institute, business can unlock up to $1.3 trillion in business value by leveraging social technologies?  However, if your company isn't armed with the right knowledge, tools, and skill set, those financial (and other CRM) benefits will be out of reach.
Posted: 15 Apr 2014 | Published: 15 Apr 2014


Are You Asking the Right Questions?
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Make sure you're asking your IT staff the right questions about the latest data management, analytics, big data and cloud technologies.
Posted: 03 Jul 2014 | Published: 03 Jul 2014

Hewlett Packard Enterprise
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