Business of Information Technology  >   Business Processes  >   Marketing  >  

Brand Protection

RSS Feed    Add to Google    Add to My Yahoo!
Brand ProtectionReports
 
Online Brand Infringement: Where Do You Start?
sponsored by DomainTools
WHITE PAPER: In this informative white paper, discover a new brand monitoring solution that can quickly identify and notify you of any domain registration that possibly infringes on your brand.
Posted: 28 Aug 2014 | Published: 28 Aug 2014

DomainTools

How to start, refine and improve your social media business strategy
sponsored by ComputerWeekly.com
BOOK: This extract from Adam Gray's  book, Brilliant Social Media will help your organisation get started with social media, then refine and improve your strategy to get real business results.
Posted: 22 Apr 2014 | Published: 22 Apr 2014

ComputerWeekly.com

Leveraging Social Media to Drive Retail Sales and Enhance Customer Experience
sponsored by Wipro Technologies
WHITE PAPER: Read this article for an examination of three considerations for social media: social media driving revenue, customer experience and tracking and using social media measurement tools.
Posted: 17 Dec 2009 | Published: 17 Dec 2009

Wipro Technologies

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired

MicroScope October 2011: A special issue examining the latest tools the channel can use to communicate with customers
sponsored by MicroScope
EZINE: This issue of the digital magazine is designed to capture what is an ever changing communications landscape and provides some food for thought to those wondering how they can get the most out of it personally and as a business.
Posted: 21 Oct 2011 | Published: 21 Oct 2011

MicroScope

The Google/TechTarget Research Project
sponsored by TechTarget
WHITE PAPER: Google and TechTarget teamed up to research the usage and interactions between search and online media during the IT purchase process. This research offers insights on making the right choices of keywords and online content for your online marketing plan.
Posted: 25 Nov 2008 | Published: 18 Nov 2008

TechTarget

Reverse Logistics Management-- An Effective Strategy for Revenue Maximization in CPG Industry
sponsored by Wipro Technologies
WHITE PAPER: This paper presents an overview and introduction to reverse logistics and how to manage reverse logistics in the CPG industry in an efficient manner.
Posted: 27 Jul 2009 | Published: 06 Apr 2009

Wipro Technologies

Building a Global B2B Brand
sponsored by Wipro Technologies
CASE STUDY: In this paper you'll read about the steps Wipro Technologies took in order to take its brand name to the next level in order to compete with the top global IT companies.
Posted: 12 Jun 2009 | Published: 12 Jun 2009

Wipro Technologies

Customer Experience Management: Digital tools to create a compelling brand experience
sponsored by OpenText
WHITE PAPER: In this resource, discover what it takes to provide consistent customer experiences across multiple channels in order to increase brand loyalty, grow profit margins, and reduce costs. Also, learn how web content management (WCM) tools give you the ability to create these experiences.
Posted: 27 Aug 2013 | Published: 31 May 2013

OpenText

Choose a Branding Agency: 5 Social Media Questions You Need to Ask
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details 5 key questions to ask when choosing a branding agency. Learn how to read the answers that they give you in order to make an accurate assessment on the agency at hand.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

Oracle Corporation
 
 
Visit WhatIs.com - a knowledge exploration and self-education tool about information technology.

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines

All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement