Partnering Programs

WHITE PAPER: IT operations are evolving in a number of ways. Some of the obvious changes include virtualization and the cloud. However, there are 5 less obvious trends that are changing the dynamics of IT operations, each of which is explained in this white paper.

Posted: 03 Apr 2012 | Published: 03 Apr 2012

WHITE PAPER: Successful execution of an SOA strategy, combined with the release of the business value contained in legacy systems, can bring five proven benefits to the enterprise. Functioning as both a software development environment and a delivery framework, SOA provides a mechanism for defining business services and operating models.

Posted: 04 Oct 2010 | Published: 04 Oct 2010

WHITE PAPER: Find out how you can optimize email delivery with a cloud-based platform designed ensure that each one of your emails is delivered straight to the inbox. Gain expert tips for how to avoid spam triggers, design appealing emails and leverage transactional emails to promote customer engagement.

Posted: 24 Apr 2012 | Published: 24 Apr 2012

WHITE PAPER: Learn how to grow your managed services business with the use of a strategic marketing plan. This white paper outlines five steps to expand your clientele.   

Posted: 24 Apr 2012 | Published: 24 Apr 2012

WHITE PAPER: Learn an alternative to legacy service management solutions that is fast to deploy, easy to configure, and can help your organization realize faster time to value and lower total cost of ownership, both immediately and in the long term.

Posted: 04 Jan 2012 | Published: 04 Jan 2012

WHITE PAPER: While the consensus around the benefits of ITIL is virtually universal, ITIL initiatives run the gamut – both in terms of costs and benefits. Learn how your service management platform can play a huge role in the degree to which you realize the potential benefits of ITIL in your organization.

Posted: 04 Jan 2012 | Published: 04 Jan 2012

WHITE PAPER: This white paper takes an exclusive look at how pharmaceutical and medical device companies are overcoming their order processes challenges by making smart use of their technology, understanding the true cost of manual transactions, and automating their processes.

Posted: 18 May 2012 | Published: 18 May 2012

WHITE PAPER: Loyal customers are the lifeblood of a business. Read this paper for a discussion, given by executives Don Peppers and Melissa Boxer, of the four key principles of success in gaining customer loyalty.

Posted: 02 Apr 2010 | Published: 02 Apr 2010

WHITE PAPER: Read this white paper to learn about how Serena is well positioned to help customers that want to re-evaluate, restructure and orchestrate their service delivery processes that cross organizational boundaries as part of a broader ITSM initiative.

Posted: 03 Apr 2012 | Published: 03 Apr 2012

WHITE PAPER: Delve inside this paper to find five proven techniques for reducing your records management costs while still delivering the capabilities your company needs.

Posted: 02 Apr 2012 | Published: 02 Apr 2012