This resource explains how you can transform disorganized, chaotic customer data into a single, complete view of your customers, allowing you to offer more personalized experiences in marketing campaigns.
View this brief video to learn about the big data strategy that allowed a purchase intelligence provider to help advertisers reach new customers and more accurately measure their marketing ROI. Discover how you can dramatically reduce the amount of time spent on data analysis.
Learn why businesses are turning to big data to yield the most effective insights into their business processes. Discover how you can take advantage of the power of big data despite its inherent challenges with integration and management.
This resource describes how a well-designed customer identity and access management (cIAM) strategy can unlock the true capabilities of the IoT. Discover use cases that demonstrate how cIAM can offer secure, personalized user experiences with connected products.
Mobility is becoming the norm. Extending your CRM solution to smartphones and other mobile devices gives your field force a strong competitive advantage that can help drive revenue and enhance the customer experience. Learn about a mobile CRM solution and the benefits this technology delivers.
This e-guide explores what capabilities "intelligent business process management suites" (iBPMS) will feature, and discusses in an extensive Q&A how businesses can benefit from implementing these new technologies.
Are you sitting on your data with no plan? Do you know how to capitalize on information you already have? This whitepaper dives into the world of profiting from data. Access now to discover 4 essential steps to getting started, as well as challenges to overcome and a discussion on the importance of data integrity.
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