Customer Relationship Management Best Practices Reports

EGUIDE: We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.

Posted: 08 Feb 2021 | Published: 10 Dec 2020

EBOOK: It’s a common industry practice to focus primarily on prospects who match a specific persona or job title—but is that really the best method? According to recent research, the answer is no. Download this resource to learn how you can refocus your efforts and get more leads by homing in on prospects with recent, relevant, pre-purchase activity.

Posted: 08 Feb 2021 | Published: 21 Feb 2020

EGUIDE: Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.

Posted: 08 Feb 2021 | Published: 24 Jan 2020

EGUIDE: As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple and inexpensive. But how do you know what's right for you, and where do you start? Here are 10 initiatives you can use to improve customer experience.

Posted: 08 Feb 2021 | Published: 16 May 2019

EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?

Posted: 08 Feb 2021 | Published: 15 Dec 2020

WHITE PAPER: Discover how several innovative companies are using collaboration, blogging communities, social networks, and related forms of communication to enhance branding, increase reputation among customers and communicate with them, create public support, and increase team productivity and knowledge sharing.

Posted: 03 Apr 2009 | Published: 01 Aug 2008

WHITE PAPER: This white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.

Posted: 06 Mar 2007 | Published: 01 Jan 2007

WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: A successful CRM strategy can give small and midsize businesses (SMBs) competitive advantage. This white paper presents five key steps to developing a customer-centric approach for every aspect of business.

Posted: 04 Oct 2006 | Published: 01 Oct 2006

EBOOK: Sales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights.

Posted: 29 May 2009 | Published: 09 Apr 2009