CRM Real-time Analytics

EBOOK: Discover how to craft data-first CRM strategies and get tips about coordinating data sources for effective CRM, 5 ways to reduce risks for Salesforce deployments, and the pros and cons of current CRM software offerings.

Posted: 10 Aug 2017 | Published: 10 Aug 2017

WHITE PAPER: Join analytics pioneer Tom Davenport in the following Q&A as he explores the evolving state of analytics. Learn what you can do to prepare for analytics 3.0, how you can get there, and which tools and supporting roles you need to make it all happen.

Posted: 17 Apr 2014 | Published: 17 Apr 2014

EGUIDE: This exclusive e-guide unveils the latest best practices for aligning CRM metrics with business goals. You'll learn expert tips on leveraging metrics for Salesforce and the call center, as well as uncover the importance of keeping metrics to a minimum.

Posted: 07 Mar 2016 | Published: 03 Mar 2016

WHITE PAPER: The right people, strategy, and processes are critical for a top-notch customer-driven marketing strategy -- but so is the right technology. If you're considering new tools to increase your marketing prowess, turn to this guide to implementing technology that will help improve your marketing outcomes.

Posted: 08 Apr 2014 | Published: 08 Apr 2014

WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.

Posted: 11 Mar 2014 | Published: 11 Mar 2014

EGUIDE: This exclusive e-guide features advice from experts on how to take your contact center from good to great with the right metrics for success. You'll also learn how to make better use of the large amounts of social data that are entering CRM systems with the right analytics approach.

Posted: 21 May 2014 | Published: 21 May 2014

EBOOK: Every company knows that social media holds great insight into customer desires, but many are failing. This handbook on social media monitoring identifies some of the difficulties and provides suggestions on converting raw data into actionable information to successfully engage audiences, identify prospects and enhance brand awareness.

Posted: 03 Aug 2016 | Published: 04 Aug 2016

CASE STUDY: This brief case study discusses the analytics system Tangerine Bank implemented to pull actionable insights from customer feedback regarding online banking. Access now to see how this financial institution secured their footing and profitably navigated a brand change.

Posted: 26 Jan 2015 | Published: 26 Jan 2015

WHITE PAPER: Social media is rife with valuable information about your customers, your brand, and your competitors that can help you generate sales, foster better customer relationships, and improve marketing campaigns. But those benefits are only achievable if you know how to properly transform social media data into actual insight.

Posted: 11 Apr 2014 | Published: 11 Apr 2014

WHITE PAPER: Small business owners all want to grow their business, and they create products, buils awareness, and target market in order to do that. But are you overlooking the role that technology can play in growing your small business?

Posted: 07 Mar 2014 | Published: 07 Mar 2014