CRM Application Reports

EGUIDE: This e-guide focuses on how customer relationship management has evolved towards engaging with customers through every channel, with digital to the fore.

Posted: 08 Feb 2021 | Published: 23 Oct 2017

RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.

Posted: 08 Feb 2021 | Published: 18 Apr 2019

EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.

Posted: 08 Feb 2021 | Published: 09 May 2019

EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?

Posted: 08 Feb 2021 | Published: 15 Dec 2020

EGUIDE: Real-time analytics promises the last word in business agility. There is obvious business value in being able to react immediately to changing patterns in customer behaviour or to prevent problems ahead of time, to give but two examples. And becoming more real-time could be an element in accelerating economic growth beyond the pandemic.

Posted: 08 Feb 2021 | Published: 18 Jan 2021

EBOOK: Download this e-book to learn how you can build a demand generation strategy that scales with your business to accelerate the pipeline and increase win rates.

Posted: 08 Feb 2021 | Published: 12 Mar 2020

EGUIDE: We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.

Posted: 08 Feb 2021 | Published: 10 Dec 2020

WHITE PAPER: This white paper discusses customer data integration challenges facing businesses with mixed deployments and presents Oracle's vision and solution for comprehensive integration with Oracle's Siebel CRM On Demand.

Posted: 08 Nov 2007 | Published: 01 Sep 2007

WHITE PAPER: Accurate customer information is essential to business success. It provides customer insight, informs decisions and drives strategy. Managed effectively, this information allows organizations to improve customer retention and increase the value of individual customers. This white paper covers the necessity of a customer data integration program.

Posted: 09 Mar 2009 | Published: 09 Mar 2009

PRESENTATION TRANSCRIPT: In this presentation transcript, John Brasch, CEO of RunE2E, discusses the evolution of the CRM application market options that are available today and details their solution run CRM system built on the SAP enterprise application suite.

Posted: 16 Mar 2009 | Published: 16 Mar 2009