CIS Reports

WEBCAST: Are you aligned to maximize customer revenue across marketing, sales, and customer success? Having the right data and insights will help. In this webinar, get expert tips how to use intent monitoring and the data collected to maximize opportunity capture across the entire revenue lifecycle, and deliver a seamless customer journey.

Posted: 08 Feb 2021 | Premiered: Jun 1, 2020

EZINE: In this week's Computer Weekly, we examine the latest developments in the UK government's National Data Strategy and what it means for the economy. Our latest buyer's guide explains the emerging technologies around computational storage. And we look at the advances in customer experience management during the pandemic. Read the issue now.

Posted: 24 May 2021 | Published: 25 May 2021

EZINE: In this week's Computer Weekly, we find out how brewing giant Heineken is building a data ecosystem to share insights and tap into AI capabilities. The UK is conducting an investigation into cloud supplier dominance – what will it mean for users? And we examine how generative AI could be used to improve customer experience. Read the issue now.

Posted: 24 Oct 2023 | Published: 24 Oct 2023

EGUIDE: Plenty of companies want to get in on the money-making potential of what has been dubbed the metaverse. Here are enterprise-focused and consumer-focused examples that business and IT leaders may want to explore.

Posted: 16 Oct 2022 | Published: 17 Oct 2022

EGUIDE: Customer experience management is a set of processes a company uses to track interactions between a customer and the organization across every touchpoint. In this infographic, learn about the main differences between customer experience maps and customer journey maps, and why they are key factors in the operation of CXM software.

Posted: 20 Jul 2023 | Published: 20 Jul 2023

EGUIDE: The pandemic has brought on changes to how organisations and their customers interact. In this 15-page buyer's guide, Computer Weekly looks at why firms need to adapt, what customer and employee experience has in common and what companies are doing to update the digital customer experience.

Posted: 02 Nov 2021 | Published: 02 Nov 2021

WHITE PAPER: This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.

Posted: 06 Oct 2008 | Published: 04 Oct 2008

CASE STUDY: Learn how the world's third largest pizza company, Papa John's International, cuts travel costs by using GoToMeeting Corporate to meet with staff members and train franchisees in 49 states and 22 countries.

Posted: 05 Feb 2008 | Published: 28 Aug 2006

WHITE PAPER: By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.

Posted: 27 Apr 2009 | Published: 27 Apr 2009

PODCAST: In this Podcast, Dr. Volker Hildebrand, VP CRM Product Management, SAP, will discuss these significant trends and outline SAP's approach to a new generation of CRM that will help companies not only survive the current economy but emerge as a leader in the long run.

Posted: 14 Apr 2009 | Premiered: Apr 14, 2009