Ubiquitous Computing White Papers

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Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
sponsored by DMG Consulting
WHITE PAPER: This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
Posted: 16 May 2012 | Published: 01 Nov 2011

DMG Consulting

Web 2.0 @ Work: How CIOs Can Help Drive Business Returns by Improving Organizational Effectiveness
sponsored by IBM
WHITE PAPER: Without access to historical information, organizations today would be severely limited in their ability to make informed, appropriate decisions regarding even the most basic aspects of their business. This whitepaper outlines the four keys to success and discusses the ROI of Web 2.0.
Posted: 18 Jun 2010 | Published: 15 Jan 2009

IBM

IBM Social Business Adoption QuickStart
sponsored by IBM
WHITE PAPER: Companies are investing in social business software to enhance knowledge exchange and sharing, streamline their operations and improve their response to evolving market demands. Consult this white paper to find out how to implement social business in the most effective way.
Posted: 17 Jul 2013 | Published: 17 Jul 2013

IBM

8 Steps to a Better Social Media Strategy
sponsored by Oracle Corporation
WHITE PAPER: The following white paper discusses how to successfully create and implement a strategy to manage your social media mix and at the same time, create a fluid online communication outlet.
Posted: 05 Nov 2013 | Published: 05 Nov 2013

Oracle Corporation

Microsoft Office SharePoint Server 2007
sponsored by Microsoft
WHITE PAPER: Microsoft® Office SharePoint® Server 2007 is an integrated suite of server capabilities that can help improve organizational effectiveness by providing comprehensive content management and enterprise search, accelerating shared business processes, and facilitating information sharing across boundaries for better business insight.
Posted: 15 Sep 2009 | Published: 15 Sep 2009

Microsoft

From Social Media to Social CRM: Reinventing the Customer Relationship
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the steps to building a social CRM strategy—who needs to be part of the strategy, how to evaluate the customer relationship control, and more.
Posted: 11 Mar 2014 | Published: 11 Mar 2014

IBM

Using IBM Social Business to Take Your Business Relationships to the Next Level
sponsored by IBM
WHITE PAPER: This publication provides information about IBM Social Business and includes details about the business need and the value of transformation to a social business. It presents a high-level Social Business component diagram, highlights key capabilities, and includes customer case studies that exemplify how some of these capabilities can be applied.
Posted: 01 Dec 2011 | Published: 01 Dec 2011

IBM

5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

The Customer Service Balancing Act
sponsored by Jive Software
WHITE PAPER: New social business solutions eliminate the traditional service trade-offs, providing an optimal combination of assisted peer-to-peer support communities, call deflection, selective escalation and productivity-enhancing collaboration. The result? Reduced call volume and faster resolution times, happier customers and lower costs.
Posted: 18 Feb 2014 | Published: 18 Feb 2014

Jive Software

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired