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SFA White Papers (View All Report Types)
 
The surprising links between sales happiness, performance and technology
sponsored by Freshworks
WHITE PAPER: A recent study underwritten by Freshworks and Harvard Business Review Analytic Services found that the sales executives who rate their workforces as “Very Happy” also report the highest annual sales growth over the last 2 years. Explore more results from their research and happiness’ true effect on sales team performance in this white paper.
Posted: 14 Sep 2020 | Published: 14 Sep 2020

Freshworks

Building a Smarter Operational Response
sponsored by Bytware, Inc.
WHITE PAPER: Caught in a pinch of downsizing, restore IT productivity through automation.
Posted: 11 Jul 2008 | Published: 01 Jul 2007

Bytware, Inc.

Three Key Steps to B2B Marketing Optimization
sponsored by Marketo
WHITE PAPER: In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
Posted: 28 Apr 2010 | Published: 28 Apr 2010

Marketo

Realizing Rapid ROI Through Mobility
sponsored by BlackBerry
WHITE PAPER: Companies are reaping the benefits from mobile CRM, field service and sales force automation processes with the latest Research In Motion (RIM) offerings. Read this white paper to learn more!
Posted: 18 Feb 2010 | Published: 18 Feb 2010

BlackBerry

Sales Intelligence: The Secret to Sales Nirvana
sponsored by IBM
WHITE PAPER: Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
Posted: 16 Mar 2010 | Published: 09 Jan 2009

IBM

CSO Insights Summary Report: The Impact of Sales Process and CRM on Optimizing Sales Effectiveness
sponsored by FrontRange Solutions Inc.
WHITE PAPER: Compare the performance differences between firms with well a defined and CRM supported sales process verses those without optimized sales strategies. Discover the most dramatic areas of performance gain and the impact on sales effectiveness.
Posted: 22 Nov 2006 | Published: 26 Dec 2005

FrontRange Solutions Inc.

Connect and Empower Mobile Salespeople
sponsored by Oracle Corporation
WHITE PAPER: Read this white paper to learn how a lightweight mobile CRM application - more task - than system-focused - can actually provide useful information and encourage salespeople to utilize it.
Posted: 10 Jun 2009 | Published: 10 Jun 2009

Oracle Corporation

Siebel CRM On Demand: Best Practices for Pipeline Management
sponsored by Oracle Corporation
WHITE PAPER: This white paper discusses common factors that impact the ability to effectively manage the sales pipeline and details processes and best practices that can help companies overcome sales challenges and establish a critical competitive advantage.
Posted: 06 Mar 2007 | Published: 01 Jan 2007

Oracle Corporation

Driving Your Channel Business: Leverage Information Technology to Improve Partner Relationships and Boost Channel Performance
sponsored by SAP AG
WHITE PAPER: This white paper discusses key channel business trends, highlights the complexities and challenges of different channel models.
Posted: 17 Sep 2008 | Published: 17 Sep 2008

SAP AG

Dialing for Dollars: Nine Tips on Call Prospecting
sponsored by Cisco Systems, Inc.
WHITE PAPER: The truth about effective call prospecting is that it’s a numbers game: the more calls you make, the better your chance of attaining customers. Just one customer could be enough to make your sales numbers. Continue reading this paper to learn nine tips for effective calling.
Posted: 20 Jan 2011 | Published: 20 Jan 2011

Cisco Systems, Inc.
 
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