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Indirect Marketing

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Indirect MarketingReports
 
Solution Spotlight: Measuring, Monitoring and Improving Customer Experience
sponsored by IBM
EGUIDE: In this e-guide, our experts sit down with Forrester analyst Zach Hofer-Shall and other industry authorities as they explore how you can address the challenges of CEM. Also inside, find 10 tips for improving customer experiences.
Posted: 29 Jan 2014 | Published: 29 Jan 2014

IBM

Harnessing Business-Led IT
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: CIOs should treat business-led IT ("Shadow IT") as another, often better, way to achieve the core goals of Corporate IT, this report from CEB argues
Posted: 22 Aug 2014 | Published: 22 Aug 2014

ComputerWeekly.com

Are the Lights Still On? Meeting the Omni-Channel Marketing Challenge
sponsored by Infor
WHITE PAPER: Learn how an omni-channel marketing strategy can help you deliver an exceptional customer experience at all times.
Posted: 13 Nov 2014 | Published: 13 Nov 2014

Infor

Unlock the 6 Secrets to Social Success
sponsored by Jive Software
WHITE PAPER: Uncover the top six secrets to social success and receive help implementing and/or adjusting your framework for the addition of social. Also view in-depth key actions you should take and questions you must answer to ensure your social strategy is a beneficial one.
Posted: 25 Jul 2013 | Published: 25 Jul 2013

Jive Software

Oracle Analytics for CRM, Sales, Marketing, and More
sponsored by Oracle Corporation
WHITE PAPER: In this resource, explore the offerings from Oracle when it comes to analytics and BI for CRM, sales, marketing, customer service, contact centers, and more. Discover the capabilities and benefits of these pre-built applications, and find out how implementing them in your organization can deliver real-time insights for better business decisions.
Posted: 23 Oct 2013 | Published: 31 Dec 2011

Oracle Corporation

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert -- so what constitutes a solid lead management strategy?
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Increase Visitor Engagement While Reducing Form Abandonment
sponsored by Demandbase
CASE STUDY: Forms are essential to marketing for gathering valuable customer information but sometimes it can be an obstacle course to get to the form which deters customers or the form is an obstacle because the website wasn't intriguing enough to desire more information. Read this white paper to gain insight on how Hexaware marketing overcame these issues.
Posted: 11 Nov 2011 | Published: 11 Nov 2011

Demandbase

Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013

WebTrends

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

Using SMS for Marketing: A Beginner’s Resource
sponsored by StrikeIron
WHITE PAPER: One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).
Posted: 30 May 2014 | Published: 30 May 2014

StrikeIron
 
 
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