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Advertising Effectiveness Reports
 
Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

CFO Research - Beyond Numbers: The Challenge of Telling your Company's Story
sponsored by IBM
WHITE PAPER: This white paper explains how a narrative analysis can ultimately help CFOs with their planning and assist company growth.
Posted: 16 Jul 2014 | Published: 31 Jul 2013

IBM

Evaluate Today's Leading Integrated Marketing Management Vendors
sponsored by Teradata
ANALYST REPORT: This informative analyst report from Gartner evaluates 12 leading integrated marketing management (IMM) vendors on a number of factors, including customer experience, product functionality, innovation, and many more.
Posted: 09 Feb 2015 | Published: 09 Feb 2015

Teradata

Giving Customers What They Want, When They Want It
sponsored by Infor
WHITE PAPER: Find out which key characteristics collectively create the most effective customer experience.
Posted: 05 Aug 2014 | Published: 05 Aug 2014

Infor

How to conquer business complexity
sponsored by IPL
WHITE PAPER: The following white paper explores how enterprise architecture, business process management, and information management can be leverage together to bring more value to each than it would by addressing them individually. Access now and learn what it takes to conquer business complexity the right way.
Posted: 31 Dec 2014 | Published: 31 Dec 2014

IPL

Content Marketing Essentials: Reach Customers Without Breaking Budgets
sponsored by Marketo
WHITE PAPER: This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

The Definitive Guide to Engaging Content Marketing
sponsored by Marketo
RESOURCE: This featured resource considers content marketing as a solution to help cut through the noise and capture client attention. Read on to find out the essentials of content marketing.
Posted: 22 Jan 2015 | Published: 22 Jan 2015

Marketo

Measuring Marketing Success: Know Each Customer In Context
sponsored by IBM
PRODUCT REVIEW: This resource introduces a pair of applications that assist organizations in more accurately measuring their marketing department's achievements and understanding where to make the most optimal investments.
Posted: 24 Feb 2015 | Published: 26 Nov 2014

IBM

Reinvigorate BPM Strategies For Continuous Efficiencies
sponsored by Red Hat
EGUIDE: In this e-guide, experts address how to realign existing BPM strategies to enforce quality employee performance. In addition, discover key tips on how to leverage the power of open source BPM.
Posted: 22 Jul 2014 | Published: 22 Jul 2014

Red Hat

Improve Business Agility by Adopting These 10 Attributes
sponsored by IBM
EGUIDE: In this expert e-guide, you'll discover the 10 attributes of a successful business agility strategy, as well as how business executives (not just CIOs) are using Agile-based stand-up meetings to foster a productive and collaborative business culture.
Posted: 03 Dec 2014 | Published: 03 Dec 2014

IBM
 
 
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