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Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Next Generation BPM Thinking
sponsored by OpenText
WHITE PAPER: Today, it is evident that Business Process Management (BPM) has lost focus on delivering successful business outcomes. In this white paper, discover what the entire industry needs to do in order to re-focus on business outcomes and, ultimately, generate more money or protect existing money.
Posted: 24 Apr 2014 | Published: 23 Apr 2014

OpenText

Using SMS for Marketing: A Beginner’s Resource
sponsored by StrikeIron
WHITE PAPER: One of the simplest ways to connect with your customers is one they use daily with their friends -- SMS, or text message. In this buyer's guide, learn all about the use of SMS for a variety of customer relationship management (CRM).
Posted: 30 May 2014 | Published: 30 May 2014

StrikeIron

Transforming business at the intersection of marketing and technology
sponsored by ComputerWeekly.com
BOOK: Businesses have to change themselves quickly and dramatically if they want to survive and thrive, say Bob Lord and Ray Velez, CEO and CTO of razorfish, in this extract from their book, Covnerge.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

ComputerWeekly.com

Accelerating Digital Marketing
sponsored by ComputerWeekly.com
ESSENTIAL GUIDE: This study from CEB debunks the myths over the relationship between CIOs and CMOs and shows how CIOs can play a critical role in accelerating digital marketing.
Posted: 30 May 2014 | Published: 30 May 2014

ComputerWeekly.com

Is Process Mapping A Barrier To Innovation? Webcast
sponsored by MicroPact
WEBCAST: In this webinar, Craig Le Clair, Vice President and Principal Analyst, Forrester Research, shares insights from a recent survey of IT professionals that uncovers many of the challenges associated with traditional process-centric development approaches, and shares how they can be overcome through a data-first approach.
Posted: 09 Jun 2014 | Premiered: Jun 3, 2014

MicroPact

Woolworths and Google: Innovating together
sponsored by Google
WEBCAST: Tune in to this in-depth webcast to learn how one company was able to implement widespread change within their business with the help of Google Apps for Business. Watch this webcast today, and discover how you can bring serious change to your organization and facilitate innovation within, with Google Apps for Business.
Posted: 19 Aug 2014 | Premiered: Jun 8, 2014

Google

Behavior-Driven Development and BRMS
sponsored by Red Hat
WHITE PAPER: Download this whitepaper to learn how organizations can keep pace with the demands of our rapid global marketplace with a combination of software and professional services from Red Hat.
Posted: 04 Apr 2014 | Published: 04 Apr 2014

Red Hat

Achieving Process Efficiency in Weeks, Not Months
sponsored by OpenText
WEBCAST: This webcast dives deep into a process component library tour, and teaches you how to build a broad set of case management and service delivery tools faster than with traditional BPM methods.
Posted: 18 Aug 2014 | Premiered: Aug 18, 2014

OpenText

Top 4 marketing skills for optimum success
sponsored by IBM
WHITE PAPER: The right people, strategy, and processes are critical for a top-notch customer-driven marketing strategy -- but so is the right technology. If you're considering new tools to increase your marketing prowess, turn to this guide to implementing technology that will help improve your marketing outcomes.
Posted: 08 Apr 2014 | Published: 08 Apr 2014

IBM
 
 
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