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Ad Analysis Reports
 
Multimedia Ad Sales: What to Expect in New Age of Digital Advertising
sponsored by Accenture
DATA SHEET: Marketers are adjusting their plans to adapt to digital advertising's take over. Find out what to expect from the age of digital advertising and what to look for in a multimedia ad sales tool. Learn about the tools that marketers will be using and the demands in efficiency, predictability and measurability that they'll be expecting to work with.
Posted: 14 Nov 2016 | Published: 14 Nov 2016

Accenture

Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER: OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011

OpenX

Customer Intelligence in the Era of Data-Driven Marketing
sponsored by SAS
WHITE PAPER: This white paper discusses how to improve your customer intelligence with real-time data analytics that can enable quicker response to customer needs. Discover how a centralized marketing analytics platform can enable your enterprise to implement true "data-driven" marketing and gain invaluable insight into what your customers want.
Posted: 08 Apr 2016 | Published: 31 Dec 2015

SAS

Opportunities and Risks in 5 Global Outsourcing Locations
sponsored by NTT America, Inc.
EBOOK: This e-guide explores some of the key trends impacting 5 important global IT outsourcing locations. Access now to uncover these trends, and learn how they are affecting regions like the United States, Brazil and Colombia, China, and more.
Posted: 07 Nov 2016 | Published: 07 Nov 2016

NTT America, Inc.

Case Study: Cloud-Based Business Software Helps International Marketing Company Grow
sponsored by NetSuite
CASE STUDY: YouGov needed to integrate its acquired companies into a single environment. They turned to a cloud business management system because implementing on-premise ERP software could've led to fragmented upgrades that cost crucial resources. In this case study, learn 6 benefits they're receiving from their implementation.
Posted: 17 Oct 2016 | Published: 17 Oct 2016

NetSuite

What to Look for in Marketing Automation Software
sponsored by Marketo
EGUIDE: When you're looking to buy marketing automation software, going beyond the basics and considering new capabilities are critical. Discover the features and functionality you may need for more advanced capabilities. Also learn the additional considerations that you should take into account before deploying marketing software.
Posted: 22 Dec 2016 | Published: 22 Dec 2016

Marketo

How Social Business Builds A Better Customer Experience
sponsored by Infor
WHITE PAPER: Today's social media users know when you take their grievances seriously, versus when you're just telling them what they want to hear. Learn ways to show your audience that you take action when addressing their concerns and fixing problems.
Posted: 24 Feb 2016 | Published: 24 Feb 2016

Infor

The Future of Advertising
sponsored by Accenture
RESEARCH CONTENT: Learn how buyers and sellers of digital advertising are working to achieve their targets in the coming years. From improving ROI to using analytics to target ads, the digital revolution in advertising can be a massive resource, or a huge challenge.
Posted: 17 Nov 2016 | Published: 17 Nov 2016

Accenture

Best Practices Guide for IT Teams and Executives
sponsored by Lenovo Software
WHITE PAPER: In this white paper, uncover the three primary building blocks to a user-centric business model and learn how to navigate the road there.
Posted: 01 Jul 2016 | Published: 01 Jul 2016

Lenovo Software

Improve Business Agility by Adopting these 10 Attributes
sponsored by Kofax from Lexmark
EGUIDE: In this expert e-guide, learn 10 attributes that set agile organizations apart. Also explore the essential aspects of stand-up meetings and the substantial results they can provide.
Posted: 11 Feb 2016 | Published: 08 Feb 2016

Kofax from Lexmark
 
 
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