Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
IT leaders are used to doing more with less, but the pandemic has forced many organisations to reassess whether the way processes have always been run, is optimal. With people having to work from home, many organisations have needed to automate previous manual tasks, in order to remain operational.
Watch this brief video to hear from Barry Magee, Director of Business Intelligence at Citrix, as he recounts how the Citrix sales team quickly adopted TechTarget’s Priority Engine, and the benefits it helped them realize.
This interactive panel webinar addresses three major pivot points for optimizing your demand capture capabilities moving forward – actions you should be considering to protect revenue in the short term and achieve breakthrough success in the future. Watch it here to learn more.
In this expert e-guide, Linda Rosencrance reveals what experts are saying about mobile applications, including how they are empowering financial workers to expand access to customer data, improve accuracy, and efficiency of reporting processes.
In this e-guide, expert consultant Tom Nolle explores how organizations can leverage BPM to modernize legacy apps effectively. Discover how workflows, APIs, and microservices fit into this framework and your modernization implementation. Plus, learn how BPM will support robotic process automation for the evolving world of IoT and mobile.