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Customer Relationship Optimization

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Customer Relationship Optimization Reports
Content Strategy and Operations: Planning Assumptions 2021
sponsored by TechTarget
ANALYST BRIEF: To be effective in 2021 and prepare for the future, Forrester says that B2B marketing organizations must increase the efficiency and adaptability of their content engines. Explore the four planning assumptions that B2B marketing organizations should integrate into their content strategy in this research brief.
Posted: 03 Mar 2021 | Published: 03 Mar 2021


5 Reasons You Need To Invest In An Integrated Business Phone System
sponsored by CloudCall Ltd
RESOURCE: There are a lot of factors to consider when choosing a phone system. These can range from price, to functionality, to time saving potential. Additionally, integrating a phone system with your CRM can have a range of benefits that will make your life easier. In this brief, uncover the top 5 benefits of using an Integrated Business Phone System.
Posted: 10 Nov 2020 | Published: 10 Nov 2020

CloudCall Ltd

Expert Insights: Using Chatbots in Customer Service
sponsored by TechTarget
RESOURCE: Developing an effective chatbot strategy is a complex process that requires some careful planning. In this e-guide, our experts walk you through what you need to know to succeed with chatbots – including best practices for creating chatbot scripts, evaluation metrics to measure performance, and more.
Posted: 01 Apr 2021 | Published: 02 Apr 2021


Customer Story with Kiwibank
sponsored by ServiceNow
CASE STUDY: Watch this video to hear from James Woodward, General Manager at Kiwibank, as he discusses their customer service management update journey and the benefits they’ve achieved since implementing ServiceNow.
Posted: 08 Mar 2021 | Published: 08 Mar 2021


How To Ensure Your Digital Experience Platform Is Right For Your Needs
sponsored by Sitecore
EBOOK: For almost two decades, Microsoft and Sitecore have worked together to empower marketers and technologists across the globe to seamlessly deliver the very best personalized digital experiences on the most resilient and trusted cloud platform. Download the ebook on “How to ensure your digital experience platform is right for your needs.
Posted: 08 Apr 2021 | Published: 08 Apr 2021


Enabling Intelligent Experiences for Customers and Employees
sponsored by Avaya
WHITE PAPER: Avaya’s approach to enabling intelligent experiences for customers and employees is built on 3 key concepts: Channel independence facilitates natural connections, enterprises serve customers, not “just” contact centers, and real-time insight, not data, drives right actions. Learn how you can get started in this white paper.
Posted: 07 Oct 2020 | Published: 07 Oct 2020


Fourth Edition Small & Medium Business Trends Report
sponsored by Salesforce
EBOOK: For the fourth edition of the “Small and Medium Business Trends Report,” Salesforce analyzed the responses of more than 2,300 small and medium business (SMB) owners and leaders around the world to determine how the pandemic has affected their operations. Download this 51-page eBook to review the results.
Posted: 03 Feb 2021 | Published: 03 Feb 2021


A Look Book at the Key Digital Experience Trends that Shaped 2020
sponsored by Evolv
WEBCAST: In the new normal, companies have succeeded by creating frictionless, and increasingly omnichannel experiences for their customers. Take a look back at some of the trends that drove digital experiences in 2020, and the ones shaping expectations in 2021.
Posted: 08 Apr 2021 | Premiered: Apr 8, 2021


Effective Sales Operations: Are We There Yet?
sponsored by Freshworks
ANALYST REPORT: In an effort to improve customer relationships, businesses have invested in Software-as-a-Service (SaaS) CRM solutions. Freshworks commissioned Forrester Consulting to evaluate the current state of mid-market to large organizations’ SaaS CRM adoption, challenges faced, and future CRM needs. Explore their findings here.
Posted: 08 Mar 2021 | Published: 31 May 2020


Achieving Project Visibility and Control
sponsored by Unit4
WHITE PAPER: To ensure project profitability (and ultimately company profitability), your organization must play as a team throughout the lifecycle of each project—something that’s often easier said than done. Download this white paper to explore strategies and tools that can help you implement this level of end-to-end teamwork across your organization.
Posted: 10 Aug 2020 | Published: 10 Aug 2020


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