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Customer Relationship Optimization

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Customer Relationship Optimization White Papers (View All Report Types)
 
Maximizing Moments of Truth: Optimizing Customer Interactions
sponsored by SAS
WHITE PAPER: The following resource reveals the 5 types of customer data you should be collecting and analytics strategies that automate marketing campaigns, optimize customer engagement, and more.
Posted: 07 Sep 2016 | Published: 07 Sep 2016

SAS

Optimize Business for Omni-Channel: 5 Best Practices
sponsored by Adyen
WHITE PAPER: The emergence of omni-channel is driving major restructuring as businesses seek to serve the omni-channel shopper, who is keen to buy whenever, wherever and however they want. Uncover examples of omni-channel initiatives and their actual impacts, payments-related best practices, and insights into what drives the emergence of omni-channel.
Posted: 17 Oct 2017 | Published: 17 Oct 2017


Report: A 36-Criteria Evaluation of CRM Suites
sponsored by Microsoft
WHITE PAPER: In this Forrester report, explore a 36-criteria evaluation of CRM suites to help you identify which tools may best fit your organization's needs.
Posted: 04 Dec 2017 | Published: 04 Dec 2017

Microsoft

5 Steps for Building a Business Case for Customer Journey Mapping
sponsored by Mega International
WHITE PAPER: Customer journey mapping can help you understand your customers, improve buyer engagement and make you more agile to changing customer demands.
Posted: 18 Jan 2018 | Published: 18 Jan 2018

Mega International

Survey Report: Putting Service First
sponsored by ServiceNow
WHITE PAPER: In a survey of 200 senior customer service managers, it was found that the top customer service providers all provided their customers with self-service options. Access the rest of the survey now to find what else the top providers had in common, and how you can reach the top tier of customer service.
Posted: 18 Apr 2017 | Published: 31 Aug 2016

TOPICS:  CRM
ServiceNow

7 Requirements For Effective Customer Communication Management
sponsored by Kofax from Lexmark
WHITE PAPER: You need a customer communications management (CCM) approach that aligns with the customer's need for on-demand communication. This resource provides a seven-point checklist to help you choose the right CCM strategy for your business.
Posted: 20 Jan 2016 | Published: 20 Jan 2016

Kofax from Lexmark

3 Customer Engagement Pillars: Driving Customer Lifetime Value to New Heights
sponsored by Avaya CenturyLink
WHITE PAPER: Customer engagement is the central ingredient to improving long term customer retention rates. This resource describes the three pillars of customer engagement required to derive maximum value from every customer interaction.
Posted: 29 Jun 2016 | Published: 31 Dec 2015

Avaya CenturyLink

Driving Better Business Performance With a Practical Data Strategy
sponsored by Information Builders
WHITE PAPER: Access this white paper to ease your data pressures, and discover how to manage and use data strategically. Learn the elements that constitute a good data solution, including good organization and governing.
Posted: 08 Apr 2015 | Published: 31 Dec 2014

Information Builders

A Quick Guide to Modernizing Customer Service
sponsored by ServiceNow
WHITE PAPER: 80 percent of businesses believe they deliver a superior customer experience. However, only 8 percent of their customers agree. Download this white paper to explore how to redefine the fundamentals of customer service by bringing together people, workflows, and systems to proactively resolve issues and optimize the service experience.
Posted: 13 Apr 2017 | Published: 13 Apr 2017

ServiceNow

The Next Wave of Intelligent Applications
sponsored by IBM
WHITE PAPER: This white paper highlights machine learning as the next breakthrough to assist in good decision-making. Learn ways to enable your team to do highly iterative analysis that scales to large volumes of data.
Posted: 02 Jul 2015 | Published: 30 Jun 2015

IBM
 

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