Relationship Marketing Reports

Computer Weekly – 3 October 2017: Digitally preserving history
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we find out how cloud technologies are helping Gibraltar to digitally preserve historic documents and safeguard its cultural heritage. We examine progress on the roll-out of the new NHS national network. And our latest buyer's guide looks at cloud-based ERP software. Read the issue now.
Posted: 08 Feb 2021 | Published: 29 Sep 2017

TechTarget ComputerWeekly.com

Evolving Persona Thinking to Win More Business
sponsored by TechTarget
WEBCAST: Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.
Posted: 08 Feb 2021 | Premiered: Sep 30, 2020

TechTarget

A Computer Weekly Buyer's Guide to SAP Hana Deployment
sponsored by TechTarget ComputerWeekly.com
EBOOK: SAP's Hana in-memory data platform promises to transform business processes. In this 11-page buyer's guide, Computer Weekly looks at how Hana is changing traditional SAP architecture, how it has streamlined customer services for one business, and why there is confusion over Hana implementation.
Posted: 08 Feb 2021 | Published: 09 May 2017

TechTarget ComputerWeekly.com

Owner’s Manual for the Modern Demand Gen Engine
sponsored by TechTarget
EBOOK: Download this e-book to learn how you can build a demand generation strategy that scales with your business to accelerate the pipeline and increase win rates.
Posted: 08 Feb 2021 | Published: 12 Mar 2020

TechTarget

Third-party marketing automation vs. native CRM tools
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Though many CRM platforms offer native marketing automation tools, many organisations find it beneficial to use a third-party application, such as Eloqua or Marketo. Read more in this e-guide.
Posted: 08 Feb 2021 | Published: 24 Jan 2020

TechTarget ComputerWeekly.com

Infographic: Top 10 ways to improve Customer Experience
sponsored by TechTarget ComputerWeekly.com
EGUIDE: As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple and inexpensive. But how do you know what's right for you, and where do you start? Here are 10 initiatives you can use to improve customer experience.
Posted: 08 Feb 2021 | Published: 16 May 2019

TechTarget ComputerWeekly.com

How Sales and Marketing Can Thrive on Real Purchase Intent
sponsored by TechTarget
WEBCAST: More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
Posted: 08 Feb 2021 | Premiered: Apr 9, 2020

TechTarget

Customer service technologies revolutionize CX engagements
sponsored by ServiceNow
EGUIDE: Customer service has evolved in ways that were unthinkable just a few short years ago. They now play a strategic and multidimensional role in fulfilling positive customer experiences that lead to brand loyalty and increased revenues. Download this expert guide to explore the evolution of customer service
Posted: 22 Jan 2020 | Published: 22 Jan 2020

ServiceNow

Real-time analytics possible fuel for post Covid pandemic growth
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Real-time analytics promises the last word in business agility. There is obvious business value in being able to react immediately to changing patterns in customer behaviour or to prevent problems ahead of time, to give but two examples. And becoming more real-time could be an element in accelerating economic growth beyond the pandemic.
Posted: 06 Aug 2021 | Published: 06 Aug 2021

TechTarget ComputerWeekly.com

Digital experience focus broadens to encompass employees
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 06 May 2021 | Published: 06 May 2021

TechTarget ComputerWeekly.com