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The Power of Customer Context Beyond Campaigns: Build a Contextual Marketing Engine
sponsored by IBM
WHITE PAPER: The following white paper explores the current state of effectiveness of current marketing campaigns and presents the need of contextual marketing engines. Learn how this technology can create highly-engaging environments for customer interaction, can yield actionable customer data, and much more.
Posted: 14 Jul 2014 | Published: 14 Jul 2014

IBM

Aberdeen Group: Smarter Ways to Seal the Deal - Best Practices in CPQ
sponsored by Oracle Corporation
WHITE PAPER: View this brief Aberdeen Group report that provides statistics to explain why companies use Configure/Price/Quote (CPQ) to better understand their prospect's needs, enhance their buyer's journey, replicate "A" players on the sales team, and protect margin.
Posted: 04 Sep 2014 | Published: 04 Sep 2014

Oracle Corporation

Tackling the Challenges of ITSM
sponsored by FrontRange Solutions Inc.
VIDEO: Discover 4 major challenges that are associated with ITSM and how a hybrid solution can tackle them effectively.
Posted: 29 Jul 2014 | Premiered: 02 Jan 2013

FrontRange Solutions Inc.

Frost & Sullivan Announces 2014 North American Award for Cloud Customer Contact Solutions
sponsored by Genesys
WHITE PAPER: Genesys has acquired assets to bypass the long R&D process required to build from scratch, yet skillfully planned a phased integration to provide customers with cloud functionality they need quickly. Frost & Sullivan is pleased to present Genesys with the 2014 Cloud Contact Center Solutions Company of the Year Award.
Posted: 12 Sep 2014 | Published: 12 Sep 2014

Genesys

Smarter Selling: Empower Sales Teams with Analytics
sponsored by Oracle Corporation
ANALYST REPORT: In this report from the Harvard Business Review, learn how advanced analytics can give sales teams the intelligence needed to better identify opportunities and go beyond customer expectations.
Posted: 20 Aug 2014 | Published: 20 Aug 2014

Oracle Corporation

The Four Pillars of Effortless Service
sponsored by Salesforce
WHITE PAPER: Providing an effortless service experience is essential to success, though many enterprises struggle with where to begin. This essential resource breaks down the implementation of effortless service into 4 clear steps. View now to find out how to boost your customer retention by providing legendary service.
Posted: 02 Sep 2014 | Published: 02 Sep 2014

Salesforce

Contact Center Modernization: A Cloud-Based Approach Delivers Clear Value for Mid-Size Organizations
sponsored by Genesys
WHITE PAPER: Cloud-based solutions can be tightly integrated with other applications, ensuring that all points of contact work together to deliver a truly differentiating customer experience. This whitepaper outlines the benefits of moving to a cloud-based contact center model.
Posted: 16 Sep 2014 | Published: 16 Sep 2014

Genesys

WCM's Role in Improving Customer Experiences
sponsored by Rackspace
EGUIDE: The following expert e-guide, explore key topics to consider when refocusing web content management strategies to better meet customer expectations. Additionally, learn how integrating WCM with CRM tools can lead to a more targeted customer experience.
Posted: 18 Sep 2014 | Published: 18 Sep 2014

Rackspace

Banks Embrace Technology to Enhance the Customer Experience
sponsored by Perceptive Software
RESOURCE: Learn how omnichannel technology – which is a combination of channels delivered in person and virtually to create a unified, seamless customer experience –can be utilized to enhance the customer experience.
Posted: 30 Jul 2014 | Published: 24 Jun 2014

Perceptive Software

Delivering Positive Multi-Channel Customer Experiences
sponsored by Microsoft India
EGUIDE: This essential e-guide delves deep into what it takes to provide integrated multi-channel customer experiences, with insights from experts including Ernan Roman, President of Ernan Roman Direct Marketing.
Posted: 17 Jul 2014 | Published: 17 Jul 2014

Microsoft India
 
 
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