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Relationship Marketing White Papers (View All Report Types)
 
Why CRM is critical for value-selling
sponsored by Infor
WHITE PAPER: 53% of what drives B2B customer purchasing decisions today is a sales person's ability to teach the customer something new or provide valuable insight, but empowered customers don't value sales people anymore. Read on to clarify what value-selling actually is, how it pays off, and learn how company-wide CRM supports it.
Posted: 01 Jul 2016 | Published: 31 Jul 2015

Infor

How to Build a Modern, Cloud-Enabled Sales Experience
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Explore how you can build a modern sales experience using innovative cloud and mobile tools. Plus, learn how you can drive efficiency, gain insights, and make better decisions across financial services, communication, high tech and manufacturing, and consumer goods.
Posted: 07 Jun 2016 | Published: 31 Dec 2015

Oracle Corporation UK Ltd

Control and Secure Sensitive Data
sponsored by Citrix
WHITE PAPER: Enterprise file sync and sharing (EFSS) services have become valuable tools as they allow organizations to delve into mobility without compromising data security or compliance. Access this resource to learn about an EFSS service that provides IT teams with flexibility, visibility and control over sensitive data.
Posted: 04 May 2016 | Published: 30 Dec 2015

Citrix

Sales Wave Analytics: Pull Actionable Insights from Sales Cloud Data
sponsored by Salesforce.com
WHITE PAPER: In this white paper, explore how cloud-based analytics can allow your whole sales team—managers, representatives, and operations—to delve deep into sales data to make smarter decisions, close more deals, edge out competitors.
Posted: 18 Mar 2016 | Published: 18 Mar 2016

Salesforce.com

3,000 Australian Consumers Reveal what they Learned from 7,000 Digital Experiences
sponsored by SAP
WHITE PAPER: A recent study found that Australian's mobile and social customers want a digital experience that is "cohesive, available, and respectful." Learn how to deliver an optimal digital experience when you ensure alignment across all channels and personalize the customer experience.
Posted: 02 May 2016 | Published: 02 May 2016

SAP

Service On-Demand: Diving into the Future of Customer Service
sponsored by Genesys
WHITE PAPER: In this report, discover on-demand, omnichannel customer self-service model your organization should consider when accommodating consumers in the APAC region. Read on to explore 4 next steps for on-demand leaders, advising to embrace disruption and the new age of customer self-service.
Posted: 20 Jun 2016 | Published: 20 Jun 2016

Genesys

BYOD: Leveraging External Data for Analytics Success
sponsored by Qlik
WHITE PAPER: This resource explores examples of how external data can help tackle your toughest BI challenges. Discover how self-service analytics tools can empower business users to take advantage of external data and reduce the burden on IT.
Posted: 12 Jan 2016 | Published: 31 Dec 2015

Qlik

25 Tips and Tricks For Amazing Customer Service
sponsored by Salesforce.com
WHITE PAPER: Learn how to provide a tailored customer experience that today's sophisticated tech-savvy customers have come to expect. From boosting agent productivity to enabling a premier self-service experience that won't bust your budget, view now and get the top 25 tips guaranteed to help transform your team into a world-class service organization.
Posted: 27 May 2016 | Published: 27 May 2016

Salesforce.com

How to Actively Manage Customer Experience with True Proactive Care
sponsored by IBM
WHITE PAPER: Proactive customer care seeks to settle customer complaints before the customer can take direct action. This may sound both ideal and unachievable, but with the wealth of data recently made available to us, proactive engagement looks to is the next step in customer care's evolution. In this white paper, learn what it means to be truly proactive.
Posted: 07 Jul 2016 | Published: 30 Sep 2015

IBM

Elevate Sales Team Performance with Clearly-Defined Metrics
sponsored by Microsoft
WHITE PAPER: Many companies lack a standard, consistent terminology to measure sales performance. This resource provides clearly-defined, unambiguous metrics that can help you precisely determine how your sales teams are performing and figure out how to adjust processes to drive better results.
Posted: 17 Dec 2015 | Published: 17 Dec 2015

Microsoft
 
 
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