Customer Knowledge Management

WHITE PAPER: With CX at the heart of modern digital initiatives, the way enterprises design these experiences can create your competitive advantage – or erase it. Download this insightful overview to explore the 3 key elements of creative UX and see how UX design stacks up against other methods of differentiation.

Posted: 13 Dec 2019 | Published: 13 Dec 2019

WEBCAST: In order to meet new customer experience demands, organizations need to rethink how they are arming agents to deliver the value that customers expect. Watch this webcast to hear two CX experts talk about market trends that are changing the way organizations use customer service and about the 3 keys of valuable contact center customer experience.

Posted: 13 Mar 2020 | Premiered: Mar 13, 2020

WHITE PAPER: Read this white paper to learn how you can perfect the customer order management process from start to finish and better support customers as well as internal employees.

Posted: 26 Nov 2019 | Published: 26 Nov 2019

WHITE PAPER: Read this white paper for best practices and technical notes that will ensure you—and your customers—get the most from your site search.

Posted: 30 Sep 2019 | Published: 30 Sep 2019

RESEARCH CONTENT: To deliver standout experiences in today’s digital businesses, you need to move beyond simple data collection and web analytics to true customer intelligence.Find out how Adobe Analytics can help you do that in this research report.

Posted: 30 Oct 2019 | Published: 30 Oct 2019

EGUIDE: In the following e-guide, Matt Schulz reveals how design thinking improves workflow and promotes innovation in app development. Also learn from experts how in-app analytics increase the likelihood of success in the design thinking outcome.

Posted: 01 Feb 2016 | Published: 24 Jan 2016

EZINE: Companies aren't gaining enough value from big data. That's why there's a greater need to establish data handling policies and procedures that only good data governance programs can provide. Explore good use vs. abuse of customer data (Wells Fargo, Target, and Bank of America), 4 data governance concerns and best practices, and much more.

Posted: 13 Jun 2017 | Published: 06 Jun 2017

EGUIDE: Learn about key issues impeding multinational organizations' efforts to achieve successful digital transformation strategies. Discover what The Economist Intelligence Unit (EIU) and analysts at Forrester have to say about overcoming barriers.

Posted: 09 Mar 2017 | Published: 06 Mar 2017

EGUIDE: Omnichannel customer experience strategies break down data silos that have held back multichannel strategies. Read on to learn how to view different channels as part of the bigger picture, gauge your companies investments in each channel, and how the omnichannel approach is presenting a shift in how we think about customer experience management.

Posted: 27 Jun 2016 | Published: 24 Jun 2016

EBOOK: This expert e-book outlines the leading challenges in delivering great customer experiences via mobile and social channels. Discover how to achieve your mobile and social CRM goals with a four-point business strategy.

Posted: 28 May 2015 | Published: 28 May 2015