Customer Knowledge Management

EBOOK: Customer experience is a niche that is rife with potential for innovation. Read this e-book to learn more about 4 oft-overlooked areas of innovation that benefit customers and employees. Read this e-book to learn more about how you can incorporate these methods to benefit customers and employees.

Posted: 17 Oct 2018 | Published: 31 Dec 2017

EGUIDE: In this e-guide, learn about the state of adoption of data analytics in Australia, how Commonwealth Bank is making analytics tools more accessible to small companies and how SAS is prepping its marketers for the data flood.

Posted: 02 Jun 2017 | Published: 02 Jun 2017

EGUIDE: Omnichannel customer experience strategies break down data silos that have held back multichannel strategies. Read on to learn how to view different channels as part of the bigger picture, gauge your companies investments in each channel, and how the omnichannel approach is presenting a shift in how we think about customer experience management.

Posted: 27 Jun 2016 | Published: 24 Jun 2016

EGUIDE: Read our interview with Larry Robinson, senior VP of product management for the Service Cloud at Salesforce, in which he discusses the importance of creating a solid customer experience and agent productivity. He also talks about how Salesforce expects to deliver that with Salesforce IoT Cloud.

Posted: 20 Jul 2016 | Published: 19 Jul 2016

EZINE: An issue highlighting the changing purchasing habits and the need for the channel to have a wide base of client contacts

Posted: 10 Oct 2014 | Published: 10 Oct 2014

EBOOK: Discover how your organization can unlock old siloed customer data to deliver the experiences your customers crave from a single unified CRM platform. Hear from experts Ashley Smith, Banafsheh Ghassemi, and Danny Estrada in this essential guide to learn about unified CRM platforms.

Posted: 31 Mar 2015 | Published: 31 Mar 2015

EBOOK: This three-part handbook examines BI and analytics deployments for different functional units in organizations with advice on how to make your program work. First, learn about how BI functions when geared towards sales and marketing, before turning towards a customer service approach. Finally, read about how analytics can help with asset protection

Posted: 01 Jun 2016 | Published: 27 May 2016

EGUIDE: Cyber risk management is becoming an increasingly important area of concern as company directors' realize the limitations of insurance. How can you address this risk and instill confidence in your customer engagement? Find out how to enhance your cyber risk management using 4 key strategies.

Posted: 18 Feb 2016 | Published: 16 Feb 2016

EGUIDE: When it comes to customer experience, companies either make over-the-top statements or heavily discount products and product quality. But what do customers really want? In this e-guide, learn about the e-commerce key technologies and trends that defined 2016 and are continuing into this year.

Posted: 26 Apr 2017 | Published: 26 Apr 2017

EGUIDE: In the following e-guide, Matt Schulz reveals how design thinking improves workflow and promotes innovation in app development. Also learn from experts how in-app analytics increase the likelihood of success in the design thinking outcome.

Posted: 01 Feb 2016 | Published: 24 Jan 2016