Customer Knowledge Management

EZINE: In this week's Computer Weekly as voice-activated smart speakers grow in popularity, we examine how IT teams can use the technology in enterprise applications. Our latest buyer's guide looks at the latest developments in CRM. And UK tech sector leaders tell Parliament why they are so worried about Brexit. Read the issue now.

Posted: 16 Feb 2018 | Published: 16 Feb 2018

RESEARCH CONTENT: Adobe wanted to get a better idea of global attitudes around customer data security, so they partnered with Advanis to conduct surveys with thousands of businesses and consumers around the world. Explore the results and key takeaways in this report.

Posted: 17 Jul 2020 | Published: 17 Jul 2020

WHITE PAPER: Download this eBook for tips on how to harness customer data and create a CX that will lead to brand loyalty.

Posted: 21 May 2020 | Published: 21 May 2020

WHITE PAPER: Data is the foundation for providing an intelligent customer experience, as evidenced by the fact that nearly 7 in 10 companies believe it’s important to create unified customer profiles across channels. But this goal is also an ambitious one, as just 1 in 10 can do so. Read on to learn how you can create better customer experiences through data.

Posted: 18 Jun 2020 | Published: 18 Jun 2020

EZINE: The full report of the recent MicroScope storage roundtable discussing how cloud and GDPR has changed the industry

Posted: 31 May 2018 | Published: 06 Sep 2018

EGUIDE: Without an effective way to integrate data from disparate systems, your mobile CRM can't help you optimize the customer experience. This expert guide explores how companies have overcome their data integration challenges to improve their mobile CRM.

Posted: 24 Feb 2016 | Published: 16 Feb 2016

EBOOK: Predictive marketing shouldn't be ignored – it eliminates the guesswork in the highly competitive marketplace and improves the customer journey on the road to increased sales. This marketing analytics handbook examines the benefits of predictive analytics and the many tools available to assist marketing and sales reps.

Posted: 13 Jul 2016 | Published: 19 Jul 2016

EGUIDE: Did you know that 61% of consumers must interact with a company on multiple channels to resolve a customer service issue? And did you also know that Salesforce has brought new capabilities to Service Cloud, aiming to help unify fragmented customer journeys? View this guide to learn about them, it's pricing and availability.

Posted: 20 Jul 2016 | Published: 19 Jul 2016

EGUIDE: When it comes to customer experience, companies either make over-the-top statements or heavily discount products and product quality. But what do customers really want? In this e-guide, learn about the e-commerce key technologies and trends that defined 2016 and are continuing into this year.

Posted: 26 Apr 2017 | Published: 26 Apr 2017

EGUIDE: Condemn AI's potential 20 years ago, and it seems obsolete. Credit the tool with the success of the IoT, and it seems innovative – that's relativity, and how Salesforce Einstein plans to improve customer engagement. Read on to learn about Salesforce's new contribution to the AI resurgence from expert consultant Jeff Kaplan.

Posted: 29 Sep 2016 | Published: 27 Sep 2016