Total cost of ownership: How much are you really spending to host your ad server?
sponsored by OpenX
WHITE PAPER:
OpenX has calculated all the 'hidden' costs of hosting your own ad server. Read this white paper and understand the full range of costs such as technical infrastructure, soft-costs such as staff time, and risks associated with self-hosting.
Posted: 23 Feb 2011 | Published: 23 Feb 2011
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Market Forecast and the Future of Intelligent Automation
sponsored by Ayehu
WHITE PAPER:
85% of global business leaders indicate they’re prioritizing AI implementation in the next 5 years to stay ahead of their industry – but how should you deploy automated intelligence? Download this AI whitepaper which dives into the 6 business benefits of AI, and 5 steps to implementing it successfully.
Posted: 05 Nov 2019 | Published: 05 Nov 2019
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15% of customer service interactions will be handled by AI in 2021
sponsored by TechTarget
RESOURCE:
15% of all customer service interactions by 2021 will be handled completely by AI, according to Gartner. As this deadline comes closer, business leaders are facing increasing pressure to adopt digital technology - like self-service platforms. Take a brief multiple-choice survey to access our guide, which examines the benefits and drawbacks of
Posted: 05 Sep 2019 | Published: 04 Feb 2020
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New Uses of Core Marketing Channels
sponsored by TechTarget
PRODUCT OVERVIEW:
You may be surprised to learn which channels successful ABMers are identifying as their top priorities. Gain pro tips to successful ABM in this infographic.
Posted: 18 Nov 2019 | Published: 18 Nov 2019
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Computer Weekly – 19 March 2019: How IT leaders should work with marketing
sponsored by ComputerWeekly.com
EZINE:
In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.
Posted: 15 Mar 2019 | Published: 15 Mar 2019
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RPA and Low-Code BPA: An omnichannel approach to process transformation
sponsored by Mendix
WHITE PAPER:
More businesses are recognizing the benefits and operational advantages of low-code development and businesses process automation in IT. Download this whitepaper to take advantage of the 3 RPA methods included.
Posted: 14 Nov 2019 | Published: 14 Nov 2019
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An Introduction to ABM Scoring
sponsored by TechTarget
WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
Posted: 19 Jul 2019 | Published: 19 Jul 2019
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Operationalizing a Fully Integrated Demand Gen Engine at Druva
sponsored by TechTarget
CASE STUDY:
How did Druva, a cloud data protection and management provider, drive breakthrough performance in a competitive market? View this case study to learn more, and discover how Druva broke down internal and external barriers to fuel sustained growth with TechTarget.
Posted: 24 Sep 2019 | Published: 24 Sep 2019
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Why B2B Marketers Can't Afford to Ignore Digital Advertising
sponsored by TechTarget
EBOOK:
In this 3-part e-book, uncover insights and research into the effects of data-driven digital advertising, and find out why it's a critical component of any B2B marketing plan for companies looking to maximize funnel conversion rates.
Posted: 09 Apr 2019 | Published: 31 Dec 2018
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Activity Matters: Better Response = Recency + Relevance
sponsored by TechTarget
PRODUCT OVERVIEW:
Did you know that you could achieve as much as a 12x increase in email response rates by targeting active prospects? Find out how with TechTarget’s Priority Engine in this product overview.
Posted: 06 Feb 2020 | Published: 06 Feb 2020
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