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Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Mobile Optimization – It’s Now or Never
sponsored by AT&T Corp
WHITE PAPER: Read this article to discover best practices for creating a a consumer-friendly, mobile shopping experience.
Posted: 21 Sep 2011 | Published: 21 Sep 2011

AT&T Corp

From Insights to Engagement: Transform Your Customer Relationships with Data
sponsored by Marketo
RESOURCE: Inside, learn why marketers struggle to see a step-by-step path forward for meeting customers' expectations, and find out how and why you can use customer data to improve engagement.
Posted: 12 Sep 2018 | Published: 12 Sep 2018

Marketo

The Anatomy of a Preference Center
sponsored by Akamai Technologies
WHITE PAPER: What is enterprise preference management (EPM), and how can it help deliver better customer experiences? In this white paper, learn how an EPM platform can help give consumers control of their customer engagement and experiences, and explore how preference management can help solve the longstanding privacy-personalization paradox.
Posted: 08 May 2019 | Published: 20 Dec 2018

Akamai Technologies

Trends in Retail and Consumer Goods Marketing
sponsored by Salesforce
RESEARCH CONTENT: In this research report from Salesforce, explore how nearly 900 retail and consumer goods marketing leaders from around the world are offering personalized shopping experiences to their customers, and discover how AI is helping them tailor each unique shopping experience to their needs.
Posted: 26 Mar 2019 | Published: 26 Mar 2019

Salesforce

No More Digital Guesswork: Generate Product & Marketing Insights
sponsored by Optimizely
WHITE PAPER: Discover how product and marketing teams can use one tool to get feedback on digital products, commerce, and campaigns and improve their decision-making based on evidence and facts. Learn about the Optimizely X experimentation platform and find out how you can deploy new features successfully, personalize digital experiences, and more.
Posted: 03 Dec 2018 | Published: 03 Dec 2018

Optimizely

How to Succeed with Digital Experimentation
sponsored by Optimizely
WHITE PAPER: To effectively manage your effort to expand experimental capacity, it's important to "see around the corner" and avoid the missteps that other companies have already made. In this guide, explore a framework to help you build the most efficient strategy and plan possible for operationalizing experimentation.
Posted: 30 Nov 2018 | Published: 30 Nov 2018

Optimizely

Top 10 Ways to Facilitate and Accelerate Business Process Automation
sponsored by K2
WHITE PAPER: Many companies predict that it could take up to 3 to 5 years to improve their business processes significantly with automation – and that's simply too long in a world as face-paced as this one. Discover how to accelerate business process automation with a platform that provides integrated LOB systems, flexible process models, and more.
Posted: 10 Feb 2017 | Published: 31 Dec 2016

K2

Process Automation and Content Integration: Orion Registrar Case Study
sponsored by K2
CASE STUDY: In this case study, find out how Orion Registrar adopted a modern BPM platform in conjunction with SharePoint so that they could streamline auditing and certification processes, simplify reporting, increase compliance, and more.
Posted: 12 Mar 2018 | Published: 31 Dec 2017

K2

Improving Your Sales Performance with the Right Tools, Strategy
sponsored by Xactly
EGUIDE: The goal of any business is to have a successful sales department. In this expert e-guide, learn what you need to do to improve your sales strategy. Discover how to overcome hurdles when choosing the right sales tools and applications for your business.
Posted: 07 Mar 2017 | Published: 01 Mar 2017

 

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