Relationship Marketing

RESOURCE: Intelligent Interactive Voice Response (IVR) is a crucial investment for a contact center. Learn about intelligent IVR and how it utilizes AI to ensure customers get what they need quickly and easily in this infographic.

Posted: 27 Feb 2020 | Published: 27 Feb 2020

WHITE PAPER: How do you ensure that your account-based marketing (ABM) program doesn't go up in flames? In this 3-part guide, discover common failure points for ABM. Learn how to evaluate, evolve and apply the right processes and practices for account-based marketing success, and explore why sustained ABM success requires more than just successful tactics.

Posted: 13 Jun 2019 | Published: 13 Jun 2019

WEBCAST: Watch this webinar to learn about 3 ways AI can be implemented throughout your organization to improve CX, and benefits and challenges that come with adoption.

Posted: 22 Nov 2019 | Premiered: Nov 22, 2019

CASE STUDY: Outdated technology was throttling productivity within Montana’s Department of Labor and Industry—until they discovered Content Composer by Hyland. Learn how the tool helped the Department of Labor and Industry streamline customer-focused processes and ultimately improve CX for area residents in this case study.

Posted: 08 Jan 2020 | Published: 08 Jan 2020

PODCAST: In this episode, the lead up to an end-of-year General Election has Brian McKenna, Caroline Donnelly and Clare McDonald discussing politicians launching their own emojis, as well as the abuse many female politicians face online. The team also ponders whether online voting could be on the horizon for the UK.

Posted: 01 Nov 2019 | Premiered: Nov 15, 2019

WHITE PAPER: Whether you’re trying to keep up with constant changes in customer shopping expectations or differentiate your online and physical stores with superior customer buying experiences, the right commerce platform is a business imperative. Download this white paper to explore key considerations that can help you select the right commerce platform.

Posted: 03 Mar 2020 | Published: 03 Mar 2020

EGUIDE: How can your organization create a compelling customer experience (CX) strategy? Inside discover what constitutes a successful CX, and explore the 6 steps your organization should take to build a successful CX and confer a competitive advantage.

Posted: 12 Sep 2019 | Published: 10 Sep 2019

WEBCAST: If you want to make great self-service a reality on your Salesforce Community you need to give customers an intelligent and intuitive search experience and proactively recommend content that can help. Watch this webinar to learn tips and best practices you can implement to increase self-service success & boost case deflection.

Posted: 11 Mar 2020 | Premiered: Mar 11, 2020

WHITE PAPER: Many companies implement AI technologies to boost customer service interactions, but its value can—and should—be extended across the entire enterprise. Find out how you can implement AI throughout your entire CX strategy with Genesys in this white paper. Also explore how Genesys has helped other large companies enhance their AI implementation.

Posted: 03 Feb 2020 | Published: 03 Feb 2020

EGUIDE: Download this e-guide to learn how healthcare providers are leveraging emerging technologies like AI, IoT, machine learning and more, to improve physician-patient relationships.

Posted: 29 Aug 2019 | Published: 29 Aug 2019