Relationship Marketing Reports

Top 10 retail technology stories of 2019
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?
Posted: 08 Feb 2021 | Published: 24 Dec 2019

TechTarget ComputerWeekly.com

The long march of S/4 Hana
sponsored by TechTarget ComputerWeekly.com
EGUIDE: S/4 Hana, the ERP system built on SAP's in-memory, columnar database Hana has been on a long march through the enterprise since its launch in February 2013. In this e-guide, we discuss the pros and cons of upgrading to S/4 Hana, what the future has in store for the system and how its users are feeling about C/4 Hana integration.
Posted: 08 Feb 2021 | Published: 24 Jan 2019

TechTarget ComputerWeekly.com

Content Strategy and Operations: Planning Assumptions 2021
sponsored by TechTarget
ANALYST BRIEF: To be effective in 2021 and prepare for the future, Forrester says that B2B marketing organizations must increase the efficiency and adaptability of their content engines. Explore the four planning assumptions that B2B marketing organizations should integrate into their content strategy in this research brief.
Posted: 15 Mar 2021 | Published: 03 Mar 2021

TOPICS:  CRM
TechTarget

Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now
sponsored by TechTarget
EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
Posted: 08 Feb 2021 | Published: 10 Apr 2019

TechTarget

Computer Weekly – 3 October 2017: Digitally preserving history
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we find out how cloud technologies are helping Gibraltar to digitally preserve historic documents and safeguard its cultural heritage. We examine progress on the roll-out of the new NHS national network. And our latest buyer's guide looks at cloud-based ERP software. Read the issue now.
Posted: 08 Feb 2021 | Published: 29 Sep 2017

TechTarget ComputerWeekly.com

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by TechTarget
RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 08 Feb 2021 | Published: 18 Apr 2019

TechTarget

2020 Media Consumption Series Infographic Pack
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 08 Feb 2021 | Published: 15 Dec 2020

TechTarget ComputerWeekly.com

Population Health Management: A Look at Essential Tools
sponsored by Salesforce.com
EGUIDE: With population health management tools, one size does not fit all. That's why it's important to include a mix of technologies, including HIEs, CRM, and data analytics. In this e-guide, Jitendra Barmecha, senior vice president and CIO at St. Barnabas Health System, explains how his organization benefits from this technology mix.
Posted: 23 Jun 2017 | Published: 23 Jun 2017

Salesforce.com

Real-Time vs. Near-Real-Time Analytics
sponsored by Guavus
EGUIDE: This expert guide gives you an understanding of the differences between real-time and near-real-time analytics and explores cloud platform choices are when it comes to real-time analytics. In addition, explore why telcos need real-time analytics to fuel their success and how to accomplish this.
Posted: 25 May 2018 | Published: 23 May 2018

Guavus

How Omnichannel Data is at the Core of New Commerce Offerings
sponsored by Adyen
EGUIDE: Most companies know they need to bring data silos together to improve customer experience, but they're struggling to do it. In response, some technology vendors are creating omnichannel technology to bring together disparate pockets of customer data. Learn how 2 major vendors are targeting customer data silos to create a truly omnichannel picture.
Posted: 26 Apr 2017 | Published: 25 Apr 2017

All resources sponsored by Adyen