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Marketing Communications Reports
 
Computer Weekly – 19 March 2019: How IT leaders should work with marketing
sponsored by ComputerWeekly.com
EZINE: In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.
Posted: 15 Mar 2019 | Published: 15 Mar 2019

ComputerWeekly.com

Deliver a Better Customer Experience Without Paying the Price
sponsored by British Telecommunications PLC
WHITE PAPER: Cloud contact centers can improve the customer experience and cut costs, so what's stopping you? In this white paper, gain expert insight necessary in overcoming the 3 common challenges of moving to a cloud contact center, and learn how to get started.
Posted: 16 Jan 2019 | Published: 16 Jan 2019

British Telecommunications PLC

3 Steps to Personalized Selling
sponsored by TechTarget
WHITE PAPER: Download this white paper to help you understand: Your business developers' data needs. Best practices for integrating intent data sources into existing sales workflows. Steps for proving the value of personalization
Posted: 14 Nov 2018 | Published: 14 Nov 2018

TechTarget

Using Intent Data to Improve Event Marketing
sponsored by TechTarget
WHITE PAPER: To get event marketing right, many companies are leveraging intent data to help identify and attract more qualified prospects to their events. Download this white paper to learn how marketers can sue intent data to promote events and webinars to maximize their return.
Posted: 24 Apr 2019 | Published: 24 Apr 2019

TechTarget

Take Out the Trash
sponsored by TechTarget
EBOOK: Muda - a Japanese word for 'waste' - is a key concept in lean manufacturing - always reduce waste. This concept translates to your sales and pipeline building. Read this expert e-book for 4 ways to eliminate wasted time and increase ISR productivity with better data.
Posted: 24 Apr 2019 | Published: 31 Dec 2018

TechTarget

How AppNeta Drives Growth with Priority Engine
sponsored by TechTarget
VIDEO: View this webinar to hear VP of Marketing, Amanda Bohne, describe how Priority Engine helps AppNeta drive leads and create tailored nurture streams and messaging.
Posted: 01 Oct 2019 | Premiered: 01 Oct 2019

TechTarget

Why B2B Marketers Neglect Their Brands
sponsored by TechTarget
RESOURCE: Download this e-book to explore how data-driven branding improves outcomes at every stage of the funnel.
Posted: 13 Nov 2018 | Published: 13 Nov 2018

TechTarget

Fire-Breathing ABM: Orchestrating Target Account Plays "In-Fuze-d" with Rich Purchase Intent
sponsored by TechTarget
EBOOK: Many companies jump into ABM as if it were the equivalent of another campaign idea. Download this e-book to learn how purchase intent data can help sales & marketing teams drive success with fire-breathing ABM.
Posted: 09 Apr 2019 | Published: 09 Apr 2019

TechTarget

Driving Real Value with Intent-Driven Digital Advertising
sponsored by TechTarget
EBOOK: Use this 2-part e-book for help understanding why digital advertising can improve end-to-end marketing and sales performance—and drive remarkable ROI.
Posted: 24 Oct 2019 | Published: 24 Oct 2019

TechTarget

Comparing B2B Purchase Intent Vendors
sponsored by TechTarget
WHITE PAPER: Purchase Intent Data is the hot topic of conversation in the B2B tech space today. In this white paper, we will discuss the difference of Internal vs. External Intent and how to apply intent in practice. Read on for more information.
Posted: 20 Nov 2018 | Published: 20 Nov 2018

TechTarget
 

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