7 content marketing essentials: Bolster lead generation

Content marketing is sweeping the technology industry – an alluring strategy to bolster lead generation and nurture existing relationships. Marketers are facing a challenge: limited budgets, resources, and time makes delivering consistent content impossible, handicapping the true lead potential of this methodology.

Is there a way to create solid content marketing with the resources you already have?

This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message, including tips like:

Crafting the perfect content team
Content contribution incentives
Mapping content
And more

Vendor:: Marketo
Posted:: Feb 8, 2021
Published:: Jan 28, 2015
Format:: PDF
Type:: White Paper

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