Transparent Computing White Papers

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Becoming a Social Business: Social Business Enterprise Strategy Accelerator
sponsored by IBM
WHITE PAPER: The way people interact and form relationships is changing, social business is the way of the future. This resource explains more about the opportunities that social business provides. It discusses how to go about adopting social media for both external and internal purposes, read on to learn more tips on transitioning to the social enterprise.
Posted: 16 Jul 2013 | Published: 16 Jul 2013

IBM

Turning Insight Into Action: The Journey to Social Media Intelligence
sponsored by Hootsuite
WHITE PAPER: Social media is rife with valuable information about your customers, your brand, and your competitors that can help you generate sales, foster better customer relationships, and improve marketing campaigns. But those benefits are only achievable if you know how to properly transform social media data into actual insight.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Hootsuite

It's 2008: Do You Know Where Your Talent Is? - Connecting People to What Matters
sponsored by SAP America, Inc.
WHITE PAPER: Demand for knowledge workers is rising even as their skills and abilities are falling into short supply. This research report about acquisition and retention strategies questions the "war for talent" approach to these emerging trends.
Posted: 10 Sep 2008 | Published: 09 Sep 2008

SAP America, Inc.

Beyond Business as Usual: The Mega Shift Toward Social Communications
sponsored by IBM
WHITE PAPER: Discover how integrating social software with communications is transforming the modern workplace, maximizing the potential of human capital, and generating value for businesses worldwide.
Posted: 09 Apr 2013 | Published: 02 Oct 2012

IBM

BPS Edge: CEM The New Style of Customer Engagement Management
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Find out about the most recent customer engagement management innovations.
Posted: 03 Jul 2014 | Published: 31 Mar 2014

Hewlett Packard Enterprise

10 tips to integrate mobile and social marketing
sponsored by IBM
WHITE PAPER: In this white paper, get 10 tips to help break through the silos and integrate social and mobile marketing with traditional channels.
Posted: 18 Feb 2014 | Published: 30 Nov 2013

IBM

8 Ways To Build Your Brand Using Social Media
sponsored by MarketWired
WHITE PAPER: Savvy companies are integrating social media into their marketing plans in order to take advantage of opportunities such as lead generation, real-time customer service, and interaction with brand evangelists. In this white paper, learn eight tips to help you reap the opportunities and build your brand with social media.
Posted: 26 Feb 2014 | Published: 26 Feb 2014

MarketWired

Executive Visions on Video in the Workplace
sponsored by UStream
WHITE PAPER: Access the following white paper to uncover how leading executives are leveraging the effectiveness of live video for higher sales and customer engagement. Discover the technology to consider and why a live video initiative should be implemented as soon as possible.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

UStream

Social Login 101
sponsored by Gigya
WHITE PAPER: View this white paper to learn why social login -- with permission-based access to first-party identity data -- is the better option for getting the kind of information that creates relevant cross-channel experiences. Read now to explore the basics of social login, best practices, and benefits for consumers and businesses.
Posted: 27 Jun 2014 | Published: 27 Jun 2014

Gigya

CyberAgent translates blog user insights into a more engaging experience
sponsored by IBM
WHITE PAPER: View this white paper to learn how Japan's largest blog service provider, CyberAgent, found a way to create a new level of engagement and loyalty among its blog readers. By developing an analytics framework that enabled a new kind of insight into blogging preferences and behavior.
Posted: 29 Apr 2013 | Published: 29 Apr 2013

IBM