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eMarketing Reports
Mobile Optimization – It’s Now or Never
sponsored by AT&T Corp
WHITE PAPER: Read this article to discover best practices for creating a a consumer-friendly, mobile shopping experience.
Posted: 21 Sep 2011 | Published: 21 Sep 2011

AT&T Corp

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008


Retail’s Mobility Imperative: A Measured Approach to the Emerging Channel
sponsored by BlackBerry
ANALYST REPORT: This study examines what's driving retailers' mobile strategies, where they're focusing their time and money, and how they plan to measure their performance. In addition, view results of an exclusive survey of more than 300 executives at top U.S. retailers. Continue reading to learn more!
Posted: 27 Jul 2010 | Published: 27 Jul 2010


Why Wi-Fi Quality is so Important to the End-user
sponsored by Extreme Networks
WHITE PAPER: This exclusive whitepaper offers an in-depth look at Wi-Fi's history, and where it's headed in the future. Read on to learn more.
Posted: 28 Oct 2014 | Published: 28 Oct 2014

Extreme Networks

ROI of Marketing Automation
sponsored by
EBOOK: This e-book explores how organizations power sales and marketing initiatives with marketing automation software by studying its return on investment (ROI).
Posted: 09 Jun 2015 | Published: 09 Jun 2015

Global C-Suite Study: How to Enable CMOs to be Customer-Focused
sponsored by IBM
WHITE PAPER: The following report demonstrates CMOs' strengths and weaknesses regarding customer engagement. Read on and learn how to help these professionals build a robust digital marketing strategy.
Posted: 03 Aug 2015 | Published: 31 Mar 2014


Acquire Real-Time Actionable Insights from On-The-Go Customers
sponsored by IBM
VIDEO: This brief video demonstrates how to tap into the stream of big data generated by customer devices and hit the geospatial jackpot. Learn how to analyze data in motion so that you can see where your prospects are going, what you should offer them, and when to reach out to them.
Posted: 03 Aug 2015 | Premiered: 18 Aug 2014


CRM Analytics 101: Harnessing Customer Data For Smarter Business Decisions
sponsored by Microsoft
EGUIDE: This expert guide explains how CRM analytics can help your organization to drill into customer data to make smarter business decisions and offer customers more personalized service.
Posted: 08 Oct 2015 | Published: 08 Oct 2015


Making Targeted, Personalized and Timely Marketing Messages Deliver Value
sponsored by IBM
WHITE PAPER: This white paper addresses consumer insight challenges as well as today's market dynamics. Uncover quick, cost-effective methods for organizing and analyzing a wealth of consumer information while improving returns on marketing spend.
Posted: 05 Aug 2015 | Published: 31 Mar 2015


Why Intelligence is Key to Sales and Marketing Success
sponsored by Microsoft
EGUIDE: In this two-part expert guide, you'll learn how lead-scoring and analytics tools are helping sales teams to chase down promising leads, diagnose sales performance, and forecast business opportunities. You'll also discover why customer personalization is crucial to making a sale in 2015.
Posted: 12 Oct 2015 | Published: 12 Oct 2015

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