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eMarketingReports
 
Retail’s Mobility Imperative: A Measured Approach to the Emerging Channel
sponsored by BlackBerry
ANALYST REPORT: This study examines what's driving retailers' mobile strategies, where they're focusing their time and money, and how they plan to measure their performance. In addition, view results of an exclusive survey of more than 300 executives at top U.S. retailers. Continue reading to learn more!
Posted: 27 Jul 2010 | Published: 27 Jul 2010

BlackBerry

Mobile Optimization – It’s Now or Never
sponsored by AT&T Corp
WHITE PAPER: Read this article to discover best practices for creating a a consumer-friendly, mobile shopping experience.
Posted: 21 Sep 2011 | Published: 21 Sep 2011

AT&T Corp

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Real-Time Marketing: Go Beyond the Buzz
sponsored by Hootsuite
WHITE PAPER: Today, information moves faster than ever before -- virtually in real-time. People are taking to social media to get their news, and companies are capitalizing on this when it comes to marketing efforts. With real-time marketing, you can get the right information to the right audience at the right time.
Posted: 14 Apr 2014 | Published: 14 Apr 2014

Hootsuite

Social Media for Lead Generation
sponsored by Act On
WHITE PAPER: This whitepaper shows you how to use social media to support your lead generation efforts, and serves as a blueprint for marketers who want to know the specific steps required to create lead gen campaigns that are promoted via social media.
Posted: 16 Apr 2014 | Published: 16 Apr 2014

Act On

Personalized Marketing and Web Analytics
sponsored by IBM
WHITE PAPER: In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
Posted: 01 Mar 2014 | Published: 28 Feb 2013

IBM

Best Practices For Setting Up a Lead Nurturing Program
sponsored by Act On
WHITE PAPER: In this report, Matt Heinz, President of Heinz Marketing and his fellow thought leaders demystify lead nurturing, offering best practices that you can follow when developing your own winning program.
Posted: 11 Apr 2014 | Published: 31 Dec 2012

Act On

ComputerWeekly Special Report: Unlock the Business Benefits of Digitisation
sponsored by Hewlett-Packard Limited
WHITE PAPER: In this expert report from ComputerWeekly, learn about the digitization imperative and how your organization can revolutionize customer experiences.
Posted: 05 Feb 2014 | Published: 05 Feb 2014

Hewlett-Packard Limited

AIIM Market Intelligence Delivering the priorities and opinions of AIIM's 80,000 community
sponsored by K2
WHITE PAPER: To what extent can SharePoint solve all of the content management, records management, and social collaboration needs of the enterprise as a whole? This report looks at the adoption rates and roll-out status for SharePoint as an ECM/DM system, the ongoing issues of user adoption, and overall project success or failure.
Posted: 24 Mar 2014 | Published: 31 Dec 2013

K2

Next Generation BPM Thinking
sponsored by OpenText
WHITE PAPER: Business Process Management (BPM) initiatives today are lacking a focus on delivering successful business outcomes. In this white paper, learn about what the next-generation of BPM really needs, and find out how to realign your priorities to focus on being agile, responsive, and aimed at achieving business outcomes.
Posted: 22 Apr 2014 | Published: 31 Mar 2014

OpenText
 
 
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