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eMarketing White Papers (View All Report Types)
 
Why Wi-Fi Quality is so Important to the End-user
sponsored by Extreme Networks
WHITE PAPER: This exclusive whitepaper offers an in-depth look at Wi-Fi's history, and where it's headed in the future. Read on to learn more.
Posted: 28 Oct 2014 | Published: 28 Oct 2014

Extreme Networks

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Mobile Optimization – It’s Now or Never
sponsored by AT&T Corp
WHITE PAPER: Read this article to discover best practices for creating a a consumer-friendly, mobile shopping experience.
Posted: 21 Sep 2011 | Published: 21 Sep 2011

AT&T Corp

Rethink Marketing Automation: Build Brand Equity, Drive Demand & Expand Customer Relationships
sponsored by Act-On Software
WHITE PAPER: Is demand gen still the rockstar of marketing? Explore survey results to see if it's most responsible for producing marketing results. Learn how top performing organizations vs. laggards approach alignment, brand marketing, customer marketing, and demand gen.
Posted: 02 May 2016 | Published: 02 May 2016

Act-On Software

The New Era of the Agile Supply Chain
sponsored by GT Nexus
WHITE PAPER: In this valuable white paper learn more about how you can move forward by looking backward by creating an agile supply chian with end-to-end visibility.
Posted: 19 Feb 2015 | Published: 31 Dec 2014

GT Nexus

Why a “textbook” approach to content marketing doesn’t work in Germany, and what to do about it
sponsored by NetPress
WHITE PAPER: Simply replicating a US or UK-oriented content marketing strategy in Germany, even in the local language, is extremely unlikely to succeed. Learn about the essentials to targeting the German audience and key difference between the largest Eurpoean market and the US and UK markets.
Posted: 21 Jun 2016 | Published: 21 Jun 2016

NetPress

4 Steps to Data-Driven Customer Engagement
sponsored by SAS
WHITE PAPER: This resource explains how a data-driven, customer-focused marketing process can help you engage customers. Learn four steps to boost marketing returns.
Posted: 06 Jan 2016 | Published: 31 Dec 2015

SAS

Red Hat JBoss BPM Suite 6 Compared to Pegasystems Pega 7 BPM
sponsored by Red Hat
WHITE PAPER: Performing comparisons between leading BPM systems could take ages to perform on your own -- fortunately, this competitive brief does some of the work for you. Take a look at how Red Hat JBoss BPM suite compares to Pegasystems, Inc.'s Pega 7 BPM in terms of the five essential criteria for choosing a BPM system
Posted: 15 May 2014 | Published: 30 Apr 2014

Red Hat

Best Practices: Maximizing IT Efficiency Through Service Automation
sponsored by FrontRange Solutions Inc.
WHITE PAPER: Access this Enterprise Management Associates white paper to learn about the 6 best practices for maximizing IT efficiency through service automation.
Posted: 06 Nov 2014 | Published: 31 Oct 2014

FrontRange Solutions Inc.

Are You Ready For a New Era in B2B Collaboration?
sponsored by IBM
WHITE PAPER: This white paper examines what companies can do to modernize their approach to business-to-business collaboration in response to trends like globalization, consumerization, and mobility.
Posted: 03 Sep 2014 | Published: 31 Mar 2014

IBM
 
 
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