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eMarketingWhite Papers (View All Report Types)
 
Mobile Optimization – It’s Now or Never
sponsored by AT&T Corp
WHITE PAPER: Read this article to discover best practices for creating a a consumer-friendly, mobile shopping experience.
Posted: 21 Sep 2011 | Published: 21 Sep 2011

AT&T Corp

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Behavior-Driven Development and BRMS
sponsored by Red Hat
WHITE PAPER: Download this whitepaper to learn how organizations can keep pace with the demands of our rapid global marketplace with a combination of software and professional services from Red Hat.
Posted: 04 Apr 2014 | Published: 04 Apr 2014

Red Hat

The Future of Manufacturing: An Executive Guide to Manufacturing Strategies for the 21st Century
sponsored by SYSPRO
WHITE PAPER: In this resource, learn how manufacturing is changing, discover four trends that will define the factory of tomorrow, and find insight to help you stay ahead of the competition.
Posted: 08 Apr 2014 | Published: 08 Apr 2014

SYSPRO

Is an Open Source Business Process and Rules Management Solution Right for You?
sponsored by Red Hat
WHITE PAPER: Not all businesses can afford proprietary business rules management systems (BRMS) and business process management (BPM) tools. Access this resource to find out if open-source BRMS or BPM is right for your organization, and discover the benefits of an open-source strategy by reading now.
Posted: 05 Dec 2013 | Published: 31 May 2013

Red Hat

ERP in the Midmarket: Enabling Functionality and Simplicity to Combat Complexity
sponsored by Epicor Software Corporation
WHITE PAPER: This report walks you through ERP in the midmarket, offering insight to help you identify your ERP needs and uncover the potential benefits you can achieve with the right tool.
Posted: 12 Mar 2014 | Published: 30 Sep 2013

Epicor Software Corporation

Laying the Technology Foundation for Measuring Marketing Performance and Calculating ROI
sponsored by IBM
WHITE PAPER: CIOs are failing to partner with marketing that is effective in measuring marketing performance and calculating return on marketing investment (ROMI). In this informative resource, find recommendations for these key challenges and discover how CIOs and IT can do their parts to increase ROI.
Posted: 20 Feb 2014 | Published: 31 Dec 2013

IBM

ERP and the Cloud: Working Together to Transform the Back Office
sponsored by Oracle Corporation
WHITE PAPER: This resource describes an enterprise-grade cloud offering that combines the power of Oracle ERP applications with the simplicity of the cloud. Read on to learn how this approach transforms back-office operations while offering flexible deployment, global security and performance, and more.
Posted: 08 Nov 2013 | Published: 28 Sep 2012

Oracle Corporation

The Connected Consumer and the New Decision-Making Cycle
sponsored by IBM
WHITE PAPER: This informative white paper offers an overview of the modern customer journey from attention to action, and describes how marketers must respond to the new ways customers form and make buying decisions. Discover the four key pillars of managing the customer journey.
Posted: 18 Feb 2014 | Published: 28 Feb 2013

IBM

Marketing: Connecting with the Chief Executive Customer
sponsored by IBM
WHITE PAPER: In this paper, learn about the Smarter Commerce approach to marketing performance and profitability. Inside, discover the five steps to personalized and profitable marketing and better understand how to succeed in an ever-changing digital world.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM
 
 
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