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Predict Return on Your Natural & Paid Search Marketing Campaigns: A Calculator for ROI Measurement
sponsored by Oneupweb
WHITE PAPER: Read this white paper to gain insight on how to maximize performance of your online campaigns, calculate ROI, and communicate search engine benefits.
Posted: 06 Apr 2007 | Published: 01 Sep 2006


How to get a 360-degree view of your customers
sponsored by TechTarget
RESOURCE: Many companies still struggle with siloed customer information that's outdated, poorly managed or poorly integrated with other systems. Learn about data integration capabilities, legacy systems and data quality initiatives to help you get the big picture of your customers in our expert guide, CEM handbook: The 360 degree view.
Posted: 03 Nov 2015 | Published: 03 Nov 2015


Five Ways Small Businesses Are Powering Growth with Marketing Automation
sponsored by
WHITE PAPER: In this resource, you'll discover 5 use cases in which marketing automation enabled small business marketers to do more with less.
Posted: 08 Jun 2015 | Published: 08 Jun 2015

How to Design an IBM BPM Solution
sponsored by IBM
WHITE PAPER: This white paper goes into significant depth about designing a business process management (BPM) system that fits your organization. Included in this guide are several important aspects you should consider when starting your project.
Posted: 10 Sep 2015 | Published: 19 Feb 2015


BPM for Dummies
sponsored by IBM
EBOOK: Sound business process management (BPM) enables businesses to revamp theirs ways of doing things to make better, faster, and more financially-sound decisions. Access this resource for a concise yet comprehensive exploration of BPM in the familiar style of the "For Dummies" series.
Posted: 02 Nov 2015 | Published: 29 Feb 2012


How to Pick the Right Mobile Sales Force Automation APP
sponsored by Adobe EchoSign
EGUIDE: In this e- guide, explore key factors to keep in mind when choosing a mobile sales force automation application.
Posted: 02 Mar 2015 | Published: 02 Mar 2015

Adobe EchoSign

Decision Management: Reaping the Rewards, Skirting the Pitfalls
sponsored by eBizQ
EBOOK: In this expert handbook, learn why combining business rules and predictive analytics to create decision management systems is becoming common, according to Mike Gualtieri, a principal analyst at Forrester Research Inc. Discover the critical first step of decision management, what it involves, and how it can benefit your organization.
Posted: 09 Sep 2014 | Published: 08 Sep 2014


The Definitive Guide to Engaging Content Marketing
sponsored by Marketo
RESOURCE: This featured resource considers content marketing as a solution to help cut through the noise and capture client attention. Read on to find out the essentials of content marketing.
Posted: 22 Jan 2015 | Published: 22 Jan 2015


Are Marketing Automation Tools the Greatest Asset In the Sales Arsenal?
sponsored by Adobe EchoSign
EGUIDE: In this e-guide, learn how marketing automation systems can help deliver valuable intelligence to drive more sales.
Posted: 02 Mar 2015 | Published: 02 Mar 2015

Adobe EchoSign

Email Deliverability: Getting to Your Customer’s Inbox
sponsored by Teradata
WHITE PAPER: This eBook provides informative statistics and practical tips for ensuring that the messages being sent by your business actually make it to your subscribers' inboxes.
Posted: 13 Feb 2015 | Published: 13 Feb 2015

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