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Predict Return on Your Natural & Paid Search Marketing Campaigns: A Calculator for ROI Measurement
sponsored by Oneupweb
WHITE PAPER: Read this white paper to gain insight on how to maximize performance of your online campaigns, calculate ROI, and communicate search engine benefits.
Posted: 06 Apr 2007 | Published: 01 Sep 2006

Oneupweb

Cognos: BI: Building a Business Intelligence Competency Center
sponsored by IBM
WHITE PAPER: This white paper will help you strengthen your understanding, planning and communication of the value of a BICC and how it might work in your organization.
Posted: 25 Feb 2015 | Published: 25 Feb 2015

IBM

Providing strategic competitive advantage and enriching the customer experience
sponsored by Hewlett-Packard Limited
WEBCAST: In this short video, you'll learn how one company is shifting the business world from a BPO focus, to a business process services (BPS) focus in an effort to transform business models and enhance customer experiences.
Posted: 10 Apr 2015 | Premiered: Apr 10, 2015

Hewlett-Packard Limited

Gartner: How CIOs should prepare for optimising IT in the digital economy
sponsored by ComputerWeekly.com
ANALYST BRIEF: Gartner analyst Michael Smith argues that CIOs should adopt a dual approach to supporting the enterprise's transformation to the digital economy.
Posted: 09 Sep 2014 | Published: 09 Sep 2014

ComputerWeekly.com

CRM Is Changing, But Its Value is Greater Than Ever
sponsored by Microsoft
VIDEO: This webcast investigates how CRM has changed, what is important as customer and employee demands continue to transform, and what your organization will have to put in place in order to improve ROI from your CRM strategy.
Posted: 24 Aug 2015 | Premiered: 13 Aug 2015

Microsoft

Case Study: Technopolis Implements a Winning Omni-Channel Retail Strategy
sponsored by IBM
WHITE PAPER: This brief case study demonstrates how to standardize online and instore retailing on a single platform. Access now and discover ways to deliver omni-channel optimization.
Posted: 26 Aug 2015 | Published: 26 Aug 2015

IBM

Five Ways Small Businesses Are Powering Growth with Marketing Automation
sponsored by Salesforce.com
WHITE PAPER: In this resource, you'll discover 5 use cases in which marketing automation enabled small business marketers to do more with less.
Posted: 08 Jun 2015 | Published: 08 Jun 2015

Salesforce.com

Content Marketing Essentials: Reach Customers Without Breaking Budgets
sponsored by Marketo
WHITE PAPER: This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.
Posted: 28 Jan 2015 | Published: 28 Jan 2015

Marketo

Change Management and BPMS
sponsored by IBM
EGUIDE: In this two-part, expert interview with Forrester Research's Connie Moore, learn how to incorporate change management into BPM initiatives, and gain insight and advice from Moore on how to minimize the impact of change in BPM projects.
Posted: 12 Aug 2014 | Published: 12 Aug 2014

IBM

E-guide: BPM Best Practices
sponsored by OpenText
EGUIDE: In this expert e-guide, learn from examples why some believe BPM has no place in legacy modernization efforts while others champion the approach. Additionally, discover how picking the right BPM certification program can build up critical skills and know-how for your IT team.
Posted: 30 Oct 2014 | Published: 30 Oct 2014

OpenText
 
 
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