The Customer Loyalty Playbook: 4 Steps To Build Loyal, High-Value Customers
sponsored by Oracle Corporation
WHITE PAPER:
The longer a customer is loyal, the more profit the company gains. Read this brief to learn four steps to help guide your customer loyalty strategy.
Posted: 21 Mar 2011 | Published: 01 Feb 2010
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How Security Can Help Grow Your Business: The Marketing Side of Tokenization
sponsored by First Data Corporation
WHITE PAPER:
Tokenization is more than a security measure and more than a cost savings technique. It can be used to build your business. This white paper discusses the ways tokens can be used in back-end business operations to develop powerful marketing programs.
Posted: 15 Aug 2011 | Published: 15 Aug 2011
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Four Effective Service Strategies that Drive Brand Advocacy
sponsored by Oracle Corporation
WHITE PAPER:
This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
Posted: 25 Apr 2011 | Published: 25 Apr 2011
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Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WHITE PAPER:
What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
Posted: 27 Sep 2019 | Published: 27 Sep 2019
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Case Study: How supercomputing is transforming experimental science
sponsored by ComputerWeekly.com
EGUIDE:
NERSC lead data scientist Debbie Bard talks about how large-scale data analytics using super computers is making new types of science possible
Posted: 09 May 2019 | Published: 09 May 2019
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The Great Resignation: Everything you need to know
sponsored by Netrix
EGUIDE:
Learn about the Great Resignation, what’s driving it, and how to retain employees amid this phenomenon, in this eGuide.
Posted: 28 Dec 2021 | Published: 29 Dec 2021
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Evolving Persona Thinking to Win More Business
sponsored by TechTarget
WEBCAST:
Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.
Posted: 30 Sep 2020 | Premiered: Sep 30, 2020
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Why More High-Performance Companies Are Depending on Intent Data
sponsored by TechTarget
WEBCAST:
In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
Posted: 30 Nov 2020 | Premiered: Nov 30, 2020
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Moving From Leads to Buying Groups in One Easy Step
sponsored by TechTarget
WHITE PAPER:
In B2B organizations, shifting the focus from individual leads in the demand process to buying groups and demand units represents a major change. Download this white paper to learn how to leverage the teleservices team as the first step in an incremental evolution from individual leads to buying groups.
Posted: 06 May 2020 | Published: 06 May 2020
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The last mile to the individual customer: Sales and marketing software trends
sponsored by ComputerWeekly.com
EGUIDE:
From this e-guide you will learn about such developments in sales and marketing enterprise software in 2018, with a view to 2019 – from Computer Weekly and from our specialist US TechTarget site SearchCRM.
Posted: 21 Dec 2018 | Published: 21 Dec 2018
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