Business of Information Technology  >   Business Processes  >   Marketing  >  

PR

RSS Feed   
PR Reports
 
MicroScope September 2013: A special issue covering the public sector
sponsored by MicroScope
EZINE: A themed issue examining the potential revenue opportunities for resellers that focus on the public sector.
Posted: 05 Sep 2013 | Published: 06 Sep 2013

MicroScope

How to Build a Strong Business Case for Your Supply Chain Technology Investment
sponsored by GIB
WHITE PAPER: Download this guide which provides 9 ways for you to evaluate and pitch the benefits of a potential supply chain tech investment to your decision stakeholders.
Posted: 22 Nov 2019 | Published: 22 Nov 2019

GIB

A Blueprint for Digital Success
sponsored by Adobe Inc
WHITE PAPER: Experience-led businesses have the highest topline revenue growth, highest levels of customer satisfaction and the highest levels of employee satisfaction—but how does one become an “experience-led” organization? Find out in this white paper, which explores a blueprint for a successful transformation.
Posted: 28 Feb 2020 | Published: 28 Feb 2020

Adobe Inc

Zoom Gains Insight into Active Accounts and Buyers to Accelerate Complex Sales
sponsored by TechTarget
CASE STUDY: In this video, Austin Martin, ABM Program Manager at Zoom, explains how they use TechTarget’s Priority Engine™ to not only identify accounts active in their market but to drill down to members of buying teams.
Posted: 06 Apr 2020 | Published: 06 Apr 2020

TOPICS:  CRM | Marketing | Sales
TechTarget

Accelerate ABM with Priority Engine
sponsored by TechTarget
VIDEO: In this brief TechTarget video, discover how to accelerate your ABM strategy with Priority Engine. Inside, explore Priority Engine product features and benefits, and learn how TechTarget Priority Engine can help your organization continuously optimize ABM advertising.
Posted: 17 Jun 2019 | Premiered: 17 Jun 2019

TechTarget

Why Bad Demand Gen Is Holding You Back
sponsored by TechTarget
WHITE PAPER: Download this 4-part e-guide to explore the dangers of ineffective demand gen, and find out how better data sources allow you to access and engage real demand in your market right now.
Posted: 19 Jul 2019 | Published: 19 Jul 2019

TechTarget

Pega Marketing vs. Salesforce Marketing Cloud
sponsored by Pegasystems
WHITE PAPER: When you’re choosing your next marketing or CRM solution, trying to differentiate between all the available market options might seem overwhelming. But when you have clear expectations, the choice for your next tool often makes itself obvious. Check out this paper comparing two popular solutions to see which one fits your needs.
Posted: 27 Apr 2020 | Published: 27 Apr 2015

Pegasystems

Benefits of Digital Transformation for Oil and Gas Companies
sponsored by TIBCO
WHITE PAPER: A recent IDC Analyst Infobrief outlined 6 specific challenges in making sense of oil and gas companies’ data that posed the greatest concern. Access this white paper to view these challenges and to gain exposure to 3 use cases that reveal how analytics can help you outcompete your peers in the oil and gas industries.
Posted: 24 Feb 2020 | Published: 24 Feb 2020

TIBCO

SDR Pro Tip: Real Purchase Intent Data from TechTarget Delivers Better ROI
sponsored by TechTarget
WEBCAST: Operatix is an international expert at creating meetings and opportunities for great tech companies. Watch this video to see why Operatix uses Priority Engine™ from TechTarget to boost meeting acceptance and opportunity yields, reduce no-shows and increase their ROI.
Posted: 08 Apr 2020 | Premiered: Apr 8, 2020

TechTarget

Simple Data-Driven Strategies for Successful Account-Based Marketing
sponsored by TechTarget
EBOOK: Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 09 May 2019 | Published: 09 May 2019

TechTarget
 
Browse by Report Type:
PR White Papers | PR Multimedia | PR IT Downloads

About TechTarget:

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific websites, magazines and events.

Definitions:

All Rights Reserved, Copyright 2000 - 2020, TechTarget | Read our Privacy Statement  | Do Not Sell My Personal Info