MicroScope September 2013: A special issue covering the public sector
sponsored by MicroScope
EZINE:
A themed issue examining the potential revenue opportunities for resellers that focus on the public sector.
Posted: 05 Sep 2013 | Published: 06 Sep 2013
|
|
|
Because Your MQLs Just Won’t Cut It
sponsored by TechTarget
WEBCAST:
Watch this webinar to see how to Cornerstone transformed marketing and sales efforts to deliver full-funnel ABM at scale using the latest in behavioral data sources: real purchase intent.
Posted: 10 Aug 2020 | Premiered: Aug 10, 2020
|
|
|
3 C’s for Understanding Real Intent Data: Context, Content and Contacts
sponsored by TechTarget
EBOOK:
To help you select the best intent data provider for your business, we have built a simple framework to guide you in your decision. In the e-book, we review the different types of intent available and examine the 3 key attributes necessary for intent data to be effective and actionable
Posted: 21 Oct 2020 | Published: 21 Oct 2020
|
|
|
Why Your Falling Lead Conversion Rates Are a Good Thing (And What to Measure Instead)
sponsored by TechTarget
WHITE PAPER:
In this brief, explore how individual lead counts and conversion metrics can distract organizations from producing pipeline and revenue, and how buying-group-aware measures enabled by the Demand Unit Waterfall™ can provide a more meaningful evaluation of the health of the B2B revenue engine.
Posted: 29 May 2020 | Published: 29 May 2020
|
|
|
How to Establish Organizational Alignment for Lead Generation
sponsored by TechTarget
WHITE PAPER:
When sales and marketing talk about lead generation, tensions often arise. While disagreements are normal, there are important steps you can take to prevent them from undermining what you’ll need to continuously improve. Find out what those steps are – and how to successfully take them – in this expert e-book.
Posted: 12 Dec 2019 | Published: 12 Dec 2019
|
|
|
A Computer Weekly buyer's guide to Automating business processes
sponsored by ComputerWeekly.com
EGUIDE:
Automating business processes can save time and money. In this 15-page buyer's guide, Computer Weekly looks at how BPA can expand into new areas, the opportunities artificial intelligence has to offer and why it's so important to assess what's working optimally.
Posted: 07 Dec 2020 | Published: 07 Dec 2020
|
|
|
The Lines Between Marketing and IT Are Blurring (And That's a Good Thing)
sponsored by Contentstack
RESOURCE:
In this article, explore how martech has continued to evolve and influence marketing departments around the globe. Discover how the blurring of marketing and IT lines has influenced the rise of martech, and learn how a Contentstack headless CMS can help unburden marketing and IT teams alike.
Posted: 17 Sep 2019 | Published: 19 May 2019
|
|
|
Now On Now: How Servicenow Delivered The Promise Of A Business-focused Pmo
sponsored by ServiceNow
WHITE PAPER:
For ServiceNow, on-time, on-target project delivery is critical. It’s so important that they decided to build their own business focused PMO. Learn about ServiceNow’s experience building and implementing their PMO, and how they can help you do the same, in this white paper.
Posted: 08 Jan 2021 | Published: 08 Jan 2021
|
|
|
Webcast: Thinking Strategically About ABM
sponsored by TechTarget and Marketo
WEBCAST:
Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
Posted: 29 Mar 2017 | Premiered: Mar 29, 2017
|
|
|
Creating Personalized Experiences with Real-Time Insights for CEM
sponsored by OpenText
EGUIDE:
Creating an engaging and unified multichannel customer experience is a top priority, but many companies find themselves scrambling to adapt. In this expert e-guide, discover how to generate key customer insights in real-time and learn about 4 ways to create personalized experiences.
Posted: 28 Mar 2017 | Published: 21 Mar 2017
|
|
|
|
|
|
