PR

EZINE: A themed issue examining the potential revenue opportunities for resellers that focus on the public sector.

Posted: 05 Sep 2013 | Published: 06 Sep 2013

WEBCAST: Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.

Posted: 30 Sep 2020 | Premiered: Sep 30, 2020

CASE STUDY: Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.

Posted: 17 Jun 2019 | Published: 17 Jun 2019

EGUIDE: Artificial Intelligence is red hot. But what lies beyond the hype? Once it was big data, then cloud, now it is artificial intelligence, and that sub-set of it which is machine learning, that's generating more heat than light. Is there business value here?

Posted: 06 Nov 2017 | Published: 06 Nov 2017

EBOOK: To help you select the best intent data provider for your business, we have built a simple framework to guide you in your decision. In the e-book, we review the different types of intent available and examine the 3 key attributes necessary for intent data to be effective and actionable

Posted: 21 Oct 2020 | Published: 21 Oct 2020

EGUIDE: An infographic highlighting what buyers are telling us about their next business process management buy. Including top purchase drivers, top features and the top vendors being considered for purchase.

Posted: 02 Nov 2017 | Published: 02 Nov 2017

RESOURCE: While automation often saves money for the enterprise, there remains a question of whether customer service AI is positive for the customer. Delve into the pros and cons of using AI to enhance customer service in our expert guide, which you can download after a brief survey.

Posted: 22 Apr 2020 | Published: 17 Jul 2020

EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.

Posted: 10 Apr 2019 | Published: 10 Apr 2019

WHITE PAPER: In this white paper, explore how changes in B2B interaction are impacting relationship-creation and how you can use intent data to connect buyers to the solutions they need. Download today to see how you can transition to ABM 2.0 and become a key player in the enablement of both high-velocity and field sales teams.

Posted: 08 Dec 2020 | Published: 08 Dec 2020

WHITE PAPER: When sales and marketing talk about lead generation, tensions often arise. While disagreements are normal, there are important steps you can take to prevent them from undermining what you’ll need to continuously improve. Find out what those steps are – and how to successfully take them – in this expert e-book.

Posted: 12 Dec 2019 | Published: 12 Dec 2019