PR White Papers

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Part 4: Establish Organizational Alignment
sponsored by Informa TechTarget
WHITE PAPER: When sales and marketing talk about lead generation, tensions often arise. While disagreements are normal, there are important steps you can take to prevent them from undermining what you’ll need to continuously improve. Find out what those steps are – and how to successfully take them – in this expert e-book.
Posted: 08 Feb 2021 | Published: 12 Dec 2019

Informa TechTarget

Buying BANT Important considerations when sourcing high-quality leads externally
sponsored by Informa TechTarget
WHITE PAPER: On their own, few marketing or sales teams can fulfill the constant need for fresh, hot leads to fill their pipelines. Open this whitepaper to be able to better assess the wide array of sales funnel marketing offerings available to your organization.
Posted: 08 Feb 2021 | Published: 27 Feb 2020

TOPICS:  Marketing
Informa TechTarget

Overcoming Barriers to Collaboration with Trading Partners
sponsored by Sage North America
WHITE PAPER: To meet the increasing demands of today's market, companies must implement collaborative supply chain solutions that streamline business processes with their trading partners. Read this white paper for expert advice for achieving that objective.
Posted: 13 Jan 2009 | Published: 13 Jan 2009

Sage North America

Top 5 Best Practices for Creating Effective Campaign Dashboards
sponsored by Tableau Software
WHITE PAPER: We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.
Posted: 04 Jun 2008 | Published: 01 Jun 2008

Tableau Software

The Path toward Pervasive Business Intelligence at Ferrari North America
sponsored by Tableau Software
WHITE PAPER: Organizations in all industries and of all sizes are turning to business intelligence (BI) and data warehousing (DW) technologies and services to either automate or support decision-making processes.
Posted: 02 Dec 2008 | Published: 02 Dec 2008

Tableau Software

Optimizing Customer Retention Programs
sponsored by Portrait Software
WHITE PAPER: Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI.
Posted: 16 Dec 2008 | Published: 16 Dec 2008

Portrait Software

A New Model for Healthcare Transformation
sponsored by DellEMC and Intel®
WHITE PAPER: This paper provides an overview of the major issues that are driving support for care transformation. More importantly, it outlines an approach for achieving value from the IT investments made by health care organizations in support of transformation initiatives.
Posted: 20 Jun 2012 | Published: 20 Jun 2012

DellEMC and Intel®

Leverage ERP for Sales & Operations Planning
sponsored by IFS
WHITE PAPER: Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market.
Posted: 12 Jan 2009 | Published: 12 Jan 2009

IFS

Size DOES Matter - When Choosing the Right ERP Solution
sponsored by Xperia
WHITE PAPER: In regards to Enterprise Resource Planning, customer-supplier relationships are more important for small-to-medium manufacturers than large ones, because small-to-medium manufacturers tend to have few IT resources, and rely more on the software supplier.
Posted: 02 Oct 2008 | Published: 30 May 2006

Xperia

The Customer Focused Enterprise
sponsored by IBM Line of Business
WHITE PAPER: The growing bifurcation of the marketplace between the two extremes of product commodity and customer needs-based solutions will make rapid losers and winners across different industries.
Posted: 29 Nov 2007 | Published: 01 Apr 2006

IBM Line of Business