Customer Analysis

EGUIDE: In this e-guide, learn how to resolve communication issues between the IT and contact center departments by creating internal service-level agreements, recognizing that what's right for the organization is the same as what's right for the customer, and more.

Posted: 05 Dec 2012 | Published: 05 Dec 2012

RESEARCH CONTENT: Last year, Ecosystm Research conducted a global study of over 1,000 senior customer service and technology professionals to gain a deeper understanding of initiatives to improve their customer experience—with a concentration on their Knowledge Management solutions. Explore their key findings in this research report.

Posted: 10 Sep 2020 | Published: 10 Sep 2020

WEBCAST: More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.

Posted: 09 Apr 2020 | Premiered: Apr 9, 2020

WEBCAST: Organizations must now respond to increasingly complex requirements to deliver seamless omnichannel experiences for their customers. But they must also work harder to keep sensitive customer data secure. To take customer security to the next level, view this webcast to learn more about customer identity access management.

Posted: 02 Oct 2020 | Premiered: Oct 2, 2020

RESOURCE: Amid COVID-19, it’s critical for restaurant leadership to not only embrace a mindset of change to help mitigate risk, but also to streamline and formalize operating procedures with a solution that will ensure compliance. See how Salesforce’s solution can help restaurants reopen and stay open amid uncertainty in this blog post.

Posted: 08 Sep 2020 | Published: 08 Sep 2020

WHITE PAPER: While people are ready and willing to receive notifications from the businesses they rely on, few businesses get this right. Read this white paper to learn how to send relevant notifications that will keep your customers engaged, happy, and ready to spend.

Posted: 28 Jul 2020 | Published: 28 Jul 2019

WHITE PAPER: ServiceNow recently commissioned Forrester Consulting to conduct a Total Economic Impact (TEI) study. It examines the potential ROI from ServiceNow Customer Service Management for enterprises in the communication sector. Explore the key findings in this white paper.

Posted: 23 Jun 2020 | Published: 23 Jun 2020

RESEARCH CONTENT: Download this research report to explore data management’s increasingly important role in marketing and customer service, as well as tips to help you decide if a CDP or DMP is better for you.

Posted: 15 Oct 2020 | Published: 15 Oct 2020

CASE STUDY: When PC manufacturer, Lenovo, set a goal of doubling digital sales in three years, they knew it was time for a new technology stack and a company-wide change in culture. After some discussion, Lenovo decided to work with Adobe. Learn about the manufacturer’s experience and the benefits they achieved in this case study.

Posted: 19 Oct 2020 | Published: 19 Oct 2020

EBOOK: This expert e-book outlines the leading challenges in delivering great customer experiences via mobile and social channels. Discover how to achieve your mobile and social CRM goals with a four-point business strategy.

Posted: 28 May 2015 | Published: 28 May 2015