2021 UKI Media Consumption Infographic: Engaging Prospect to accelerate the buy cycle
sponsored by TechTarget ComputerWeekly.com
EBOOK:
In this infographic, we take a look at the impact of the pandemic on IT purchasing in the UKI region and analyse the best marketing and sales approaches for engaging prospect to accelerate the buy cycle.
Posted: 13 Jan 2022 | Published: 13 Jan 2022
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Challenges & Strategies for UK Annuity Providers
sponsored by Wipro
WHITE PAPER:
This white papers talks about the challenges facing the UK annuity market and the strategies that can be taken by the product providers to meet them. The paper also talks about how Wipro can partner with providers to tap the
opportunities present in the marketplace.
Posted: 13 May 2009 | Published: 11 May 2009
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Demand and Account-Based Marketing: Planning Assumptions 2021
sponsored by Informa TechTarget
ANALYST REPORT:
Disruptions to the B2B buying process—as a result of COVID-19—offer a unique opportunity for demand and account-based marketing (ABM) leaders improve their strategies. Learn how to bring this potential to life and drive growth for your organization in this Forrester brief.
Posted: 08 Feb 2021 | Published: 08 Dec 2020
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Three Ways Personas Can Improve ABM Performance
sponsored by Informa TechTarget
EBOOK:
Download this eBook to understand how you can engage a broader cross-section of roles to open up new opportunities, make progress by uncovering new personas, grow account penetration and optimize your investments throughout the customer lifecycle.
Posted: 08 Feb 2021 | Published: 11 Sep 2020
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How to Use Purchase Intent to Refocus ABM Priorities
sponsored by Informa TechTarget
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
Posted: 08 Feb 2021 | Published: 25 Jun 2020
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Focusing on the 3 Ps for ABM Revenue at Scale
sponsored by Informa TechTarget
EBOOK:
In this e-book, “Focusing on the 3 Ps for ABM Revenue at Scale,” we discuss how you can implement ABM 2.0 to better inform your marketing efforts and meet your sales team’s needs.
Posted: 08 Feb 2021 | Published: 13 Jan 2021
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Light at the End of the Funnel
sponsored by Informa TechTarget
EBOOK:
Whether you're a CMO or a demand gen specialist, all B2B marketers share the same problem: inbound funnels don't collect enough real demand. Download this e-guide to learn how better insights on available demand in a market allows you to convert more active accounts and prospects, improving ROI.
Posted: 08 Feb 2021 | Published: 31 Dec 2018
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Evolving Persona Thinking to Win More Business
sponsored by Informa TechTarget
WEBCAST:
Join Megan Heuer and John Steinert in this webinar as they discuss how contact-level intent data can help you better recognize, engage and manage groups of people who are initiating a buyer’s journey in your target accounts.
Posted: 08 Feb 2021 | Premiered: Sep 30, 2020
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NetAcuity: The Industry Standard for IP Intelligence Technology
sponsored by Digital Element
PRODUCT OVERVIEW:
NetAcuity IP Intelligence provides the most comprehensive set of IP data available for targeted online advertising, content localization, geographic rights management, local search optimization, local ad serving, and enhanced analytics.
Posted: 31 Jan 2008 | Published: 29 Jan 2008
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Retail Opportunities in a World of Extremes: Understanding Today's Teens and Boomers
sponsored by IBM
WHITE PAPER:
This IBM study focused on two groups – teens and boomers. It explores their lifestyles, values, and particular preferences and attitudes toward shopping. Read this paper to learn how retailers can better meet the needs of these two segments.
Posted: 14 May 2008 | Published: 01 Jan 2007
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