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5 Tips For Setting Measurable Social Media Goals
sponsored by MarketWired
WHITE PAPER: While social media offers your business a variety of opportunities to grow its customer base, increase brand awareness, and drive revenue, those benefits are unattainable without a solid strategy in place. To realize your social media goals, you need to first determine metrics and measurements of your strategy's success.
Posted: 20 Feb 2014 | Published: 20 Feb 2014

MarketWired

Data Quality: A Priority for Sales and Marketing
sponsored by Salesforce - Data.com
RESEARCH CONTENT: Data quality continues to be one of the greatest challenges for successful CRM efforts. Read this report to learn what Nucleus Research discovered through interviews with Data.com customers, and the benefits that were realized by having access to rich, reliable and relevant data directly within Salesforce.
Posted: 17 Apr 2014 | Published: 31 May 2013

Salesforce - Data.com

AIIM Market Intelligence Delivering the priorities and opinions of AIIM's 80,000 community
sponsored by K2
WHITE PAPER: To what extent can SharePoint solve all of the content management, records management, and social collaboration needs of the enterprise as a whole? This report looks at the adoption rates and roll-out status for SharePoint as an ECM/DM system, the ongoing issues of user adoption, and overall project success or failure.
Posted: 24 Mar 2014 | Published: 31 Dec 2013

K2

Best Practices for a Lead Management Strategy
sponsored by Act On
WHITE PAPER: Comprehensive lead management strategies have been developed to maximize lead value and bring order and efficiency to the top of the marketing funnel. When well-executed, lead management strategies can produce significant savings, reduce time spent in the funnel, and bring sales and marketing into closer concert.
Posted: 11 Apr 2014 | Published: 31 Dec 2013

Act On

Customer Video: AutoTrader
sponsored by MicroStrategy Incorporated
VIDEO: In this brief video, learn how AutoTrader mobilized their sales force with a custom iPad app that gives them access to critical customer and sales data anywhere, at any time -- so they can maximize their time with clients. Discover the specific benefits they experienced by watching now.
Posted: 27 Jan 2014 | Premiered: 27 Jan 2014

MicroStrategy Incorporated

Next Generation BPM Thinking
sponsored by OpenText
WHITE PAPER: Business Process Management (BPM) initiatives today are lacking a focus on delivering successful business outcomes. In this white paper, learn about what the next-generation of BPM really needs, and find out how to realign your priorities to focus on being agile, responsive, and aimed at achieving business outcomes.
Posted: 22 Apr 2014 | Published: 31 Mar 2014

OpenText

Nip and Tuck: ECM Gets a Facelift
sponsored by SearchContentManagement
EBOOK: With mobile, cloud and remote workforce trends changing the scope of content management, 2014 will be a year of growth for ECM systems.
Posted: 12 Mar 2014 | Published: 12 Mar 2014

SearchContentManagement

Implementing product mix optimization that works
sponsored by Quintiq
WHITE PAPER: This guide offers insight to help you optimize your product mix and maximize profits.
Posted: 01 Apr 2014 | Published: 01 Apr 2014

Quintiq

Marketing Automation Industry Overview
sponsored by Act On
WHITE PAPER: As ROI from traditional marketing channels continues to erode, modern marketers have turned to new, tech-based methods for attracting customers. The world of marketing automation is growing, and fast. Get the scoop on what it all means in this complimentary whitepaper, Marketing Automation Industry Overview.
Posted: 15 Apr 2014 | Published: 15 Apr 2014

Act On

The BPM Certification Maze: Picking the Right Program
sponsored by IBM
EGUIDE: If you're creating or expanding your company's business process management (BPM) team, it's imperative to be sure the BPM specialists you're entrusting with your process-improvement projects have the right skills and know-how for the job. But how exactly do you do that?
Posted: 26 Nov 2013 | Published: 26 Nov 2013

IBM
 
 
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