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Web 2.0

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DEFINITION: Web 2.0 (or Web 2) is the popular term for advanced Internet technology and applications including blogs, wikis, RSS and social bookmarking. The two major components of Web 2.0 are the technological advances enabled by Ajax and other new applications such as RSS and Eclipse and the user empowerment that they support. Web 2.0 in the Enterprise: An Analyst's Perspective -- Click here to read the white  … 
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Web 2.0White Papers (View All Report Types)
76 - 100 of 186 Matches Previous Page  | Next Page
New Opportunities for Business Intelligence: Seven Ways to Deliver a Superior Customer Experience Now
sponsored by Information Builders
WHITE PAPER: Customer service has a profound impact on profitability. And even more, you have to think about your reputation in this age of social media. Read this informative white paper analyzing seven exciting technology innovations that can empower businesses to optimize customer service in today's multi-channel world.
Posted: 30 Apr 2013 | Published: 30 Apr 2013

Information Builders

Social Media Analytics: How to dramatically improve the capabilities within your organization
sponsored by IBM
WHITE PAPER: Much of the potential from social efforts isn't fully realized due to an underinvestment in, or misunderstanding of, social analytics. This resource will help you advance your understanding and capabilities in social analytics. Continue on to learn the keys to your social analytics success and explore the four phases of a complete social strategy:
Posted: 11 Feb 2013 | Published: 11 Feb 2013

IBM

Social Media Analytics - Making Customer Insights Actionable
sponsored by IBM
WHITE PAPER: This white paper will examine the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels.
Posted: 11 Feb 2013 | Published: 31 May 2011

IBM

IBM Social Analytics: The science behind social media marketing
sponsored by IBM
WHITE PAPER: Access this white paper to learn how savvy marketing professionals are using new technologies to learn about their customers' attitudes, preferences and buying habits from what they say publically, available on social media and through the full range of interactions that can be recorded, measured, and analyzed.
Posted: 11 Feb 2013 | Published: 31 Dec 2011

IBM

Achieving customer loyalty with customer analytics
sponsored by IBM
WHITE PAPER: This white paper explores how you can build strong customer relationships in this age of social media and maintain loyal customers who will not only provide you with their valuable business, but also share their enthusiasm online with their peers.
Posted: 11 Feb 2013 | Published: 31 Oct 2012

IBM

TDWI Best Practices Report - Customer Analytics in the Age of Social Media
sponsored by IBM
WHITE PAPER: This TDWI Best Practices Report examines organizations' current practices and future plans for customer analytics technology strategies, with a special focus on how organizations are adapting to challenges- and potential- of social media.
Posted: 11 Feb 2013 | Published: 31 Dec 2012

IBM

The Business of Social Business
sponsored by IBM
WHITE PAPER: Access this in-depth resource to explore a study based on the responses of more than 1,100 individuals and interviews with more than two dozen executives from leading organizations. Discover how organizations are leveraging new social approaches to create valued customer experiences, increase workforce productivity and effectiveness, and more.
Posted: 04 Feb 2013 | Published: 30 Nov 2012

IBM

Information Optimization Transformation Experience Workshop
sponsored by Hewlett-Packard Limited
WHITE PAPER: Many organizations continue to struggle with basic BI competencies, such as information quality, data integration, governance, and accessibility. Read on to learn how you can benefit from an online Big Data workshop where your business and IT leaders can collaborate on the latest strategies and trends about strategic information management.
Posted: 24 Jan 2013 | Published: 24 Jan 2013

Hewlett-Packard Limited

Anatomy of the New Decision: Five Hot Trends Shaping Business Analytics
sponsored by Information Builders
WHITE PAPER: Businesses have been using data to improve decision-making for decades, but practicing legacy business intelligence strategies today can put you at a disadvantage. Read on to learn how the 5 hottest IT trends help you extract more sophisticated intelligence from your data, including: mobile computing, social media, cloud services, and more.
Posted: 19 Oct 2012 | Published: 19 Oct 2012

Information Builders

Infor Epiphany Brochure
sponsored by Infor
WHITE PAPER: This helpful resource introduces one CRM tool that allows you to optimize your customer interactions across all communication channels and glean deeper insight into your customer base.  Read on to learn about the specific benefits this technology offers businesses across all sectors.
Posted: 30 Apr 2013 | Published: 31 Dec 2012

Infor

CyberAgent translates blog user insights into a more engaging experience
sponsored by IBM
WHITE PAPER: View this white paper to learn how Japan's largest blog service provider, CyberAgent, found a way to create a new level of engagement and loyalty among its blog readers. By developing an analytics framework that enabled a new kind of insight into blogging preferences and behavior.
Posted: 29 Apr 2013 | Published: 29 Apr 2013

IBM

Advancing Your Digital Marketing Strategy with Webtrends Analytics
sponsored by WebTrends
WHITE PAPER: In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
Posted: 18 Apr 2013 | Published: 18 Apr 2013

WebTrends

Enterprise API Management Reference Architectures For Delivering Enterprise APIs for Web & Mobile
sponsored by Vordel now part of Axway
WHITE PAPER: In this white paper, discover how your enterprise can embrace and leverage APIs to improve access and stay relevant in a changing world of user experience, both in terms of consumers and in terms of enterprise use.
Posted: 17 Apr 2013 | Published: 17 Apr 2013

Vordel now part of Axway

Online Testing for Site Optimization: 101
sponsored by WebTrends
WHITE PAPER: Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
Posted: 16 Apr 2013 | Published: 16 Apr 2013

WebTrends

Ensuring Success with On-site Testing and Targeting
sponsored by WebTrends
WHITE PAPER: Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
Posted: 16 Apr 2013 | Published: 16 Apr 2013

WebTrends

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans
sponsored by WebTrends
WHITE PAPER: With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Information Optimization Transformation Experience Workshop
sponsored by Hewlett-Packard Company
WHITE PAPER: Many organizations continue to struggle with basic BI competencies, such as information quality, data integration, governance, and accessibility. Read on to learn how you can benefit from an online Big Data workshop where your business and IT leaders can collaborate on the latest strategies and trends about strategic information management.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

Hewlett-Packard Company

Taking Control with Marketing Optimization
sponsored by WebTrends
WHITE PAPER: Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Landing Page Optimization: Best Practices to Lift Conversion
sponsored by WebTrends
WHITE PAPER: Your landing page is the first thing customers see when interacting with your brand online, and whether or not they are drawn into your site can make or break your campaign. Check out this white paper to learn best practices for landing page optimization, compare strategies for page testing, and more.
Posted: 11 Apr 2013 | Published: 31 Jan 2013

WebTrends

3-2-1 Contact the Call Center
sponsored by SearchCRM
WHITE PAPER: Contact centers can't live in the past. This three-part handbook offers insight into how contact centers can modernize an agent's tools to meet the demands and needs of customers whose mobile and social empowerment has put companies in the virtual hot seat.
Posted: 31 Jan 2013 | Published: 31 Jan 2013

SearchCRM

Customer Care in a Social World: Are We There Yet?
sponsored by Oracle Corporation
WHITE PAPER: This paper explores and explains why the contact center is a key strategic focal point for customer engagement via social channels.
Posted: 21 Sep 2012 | Published: 01 Mar 2012

Oracle Corporation

Is Social Media Transforming Your Business?
sponsored by Oracle Corporation
WHITE PAPER: It's no secret that social media has changed consumer behaviors – but most companies are struggling to capitalize on the unique opportunities it has to offer. Review this resource to learn how incorporating social media into knowledge management, contact centers, and the Web can substantially enhance your customer's experience.  
Posted: 13 Sep 2012 | Published: 01 Mar 2012

Oracle Corporation

The Social Business: Advent of a new age
sponsored by IBM
WHITE PAPER: This paper outlines the why organizations need to become social businesses today. Read on to learn how your business can become social through crafting the right blueprint relying on networks, social and real-time collaboration, mobility and integration, how to deepen your customer relationships and the benefits associated with it, and much more.
Posted: 30 Jul 2012 | Published: 16 Feb 2011

IBM

The mini-guide to social customer service
sponsored by Salesforce.com
WHITE PAPER: Social media has fundamentally changed the world of customer service. This comprehensive guide outlines the keys to success to realize your social customer service potential. Learn why actively engaging with customers is imperative, 4 vital customer services areas to focus on, and more.
Posted: 23 Jul 2012 | Published: 01 Jul 2012

Salesforce.com

Social Customer Service: The Pivotal Driver of the Social Enterprise
sponsored by LiveOps
WHITE PAPER: Read this paper to see how you can maximize your customer relationship management efforts through social customer service and foster brand loyalty, higher customer lifetime value, enhanced customer experience, and higher revenues.
Posted: 06 Jul 2012 | Published: 06 Jul 2012

LiveOps
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WEB 2.0 DEFINITION (continued): …  paperTim O'Reilly is generally credited with inventing the term, following a conference dealing with next-generation Web concepts and issues held by O'Reilly Media and MediaLive International in 2004. O'Reilly Media has subsequently been energetic about trying to copyright "Web 2.0" and holds an annual conference of the same name. There is, however, some dispute about whether O'Reilly is responsible for the original coinage. Joe Firmage, for instance, used Web 2.0 to describe using the World Wide Web as a platform in 2003.One of the most significant differences between Web 2.0 and the traditional … 
Web 2.0 definition sponsored by WhatIs.com, powered by WhatIs.com an online computer dictionary

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