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Marketing Collateral

Marketing Collateral Reports

Content Mapped to Buying Stages Powers Nurturing Results sponsored by Genius.com WHITE PAPER: This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve. Posted: 07 Oct 2009 \| Published: 07 Oct 2009 TOPICS: Content Delivery \| CRM \| Lead Generation \| Lead Management \| Marketing \| Marketing Literature \| Sales \| Sales and Marketing Software

How to Pick the Right Mobile Sales Force Automation APP sponsored by Adobe EchoSign EGUIDE: In this e- guide, explore key factors to keep in mind when choosing a mobile sales force automation application. Posted: 02 Mar 2015 \| Published: 02 Mar 2015 TOPICS: Marketing \| Marketing Literature \| Sales \| Sales and Marketing Software \| Sales Force Automation \| Sales Representatives

2004 Forbes.com and Bitpipe Study: Readership and Usage of White Papers and Case Studies by Corporate and IT Management sponsored by Bitpipe WHITE PAPER: According to the findings of this survey, white papers, and case studies play a critical role in the decision process of corporate and IT management. Posted: 15 Mar 2004 \| Published: 01 Mar 2004 TOPICS: Business Intelligence \| Executive Management \| IT Managers \| Market Research \| Marketing Literature

Are Marketing Automation Tools the Greatest Asset In the Sales Arsenal? sponsored by Adobe EchoSign EGUIDE: In this e-guide, learn how marketing automation systems can help deliver valuable intelligence to drive more sales. Posted: 02 Mar 2015 \| Published: 02 Mar 2015 TOPICS: Marketing \| Marketing Information Systems \| Marketing Literature \| Sales \| Sales and Marketing Software

AT&T Brings Consumers Closer to Their Favorite Musicians with Red Light Management sponsored by AT&T Corp WHITE PAPER: This brief white paper examines the business benefits associated with promotional marketing campaigns aimed at barcode scanning via consumer mobile devices. Posted: 02 Nov 2011 \| Published: 02 Nov 2011 TOPICS: Market Research \| Market Trends \| Marketing \| Marketing Literature \| Mobile CRM \| Mobile Device Management \| Mobile Device Management Software \| Scanners \| Smart Phones

Strategies for Data-Driven Marketing sponsored by Microsoft EGUIDE: In this e-guide, experts help marketers determine which technologies and practices will allow them to derive action and insight from a vast amount of data. Access now and learn how to keep up with today's marketing disruptors. Posted: 12 Oct 2015 \| Published: 12 Oct 2015 TOPICS: CRM \| CRM Analytics \| CRM Analytics Software \| CRM Best Practices \| Customer Data Integration \| Customer Data Management \| Customer Data Management Software \| Customer Loyalty \| Customer Profiles \| Customer Retention \| Customer Satisfaction \| Customer Service \| Customer Service Best Practices \| Data Analytics \| Data Management \| Data Management Software \| Marketing \| Marketing Literature

The Definitive Guide to Engaging Content Marketing sponsored by Marketo RESOURCE: This featured resource considers content marketing as a solution to help cut through the noise and capture client attention. Read on to find out the essentials of content marketing. Posted: 22 Jan 2015 \| Published: 22 Jan 2015 TOPICS: CRM \| CRM Best Practices \| Customer Interaction Services \| Customer Service \| Customer Service Best Practices \| Marketing \| Marketing Literature

Creating Sales Opportunities with Lead Scoring sponsored by Genius.com WHITE PAPER: Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues. Posted: 07 Oct 2009 \| Published: 07 Oct 2009 TOPICS: Business Intelligence \| Lead Generation \| Lead Management \| Marketing \| Marketing Information Systems \| Marketing Literature \| Sales \| Sales and Marketing Software

Intel Technology Provider sponsored by Intel PRODUCT OVERVIEW: Designed for Business Resellers, Intel® Technology Provider has been designed specifically to support your technology sales and marketing efforts and enhance long term relationships with your customers. Read on to learn more. Posted: 01 Nov 2010 \| Published: 01 Nov 2010 TOPICS: CRM \| Customer Retention \| Customer Service \| Marketing \| Marketing Literature \| Sales \| Sales Channels

Starz Entertainment Joins AT&T Mobile Barcode Charter Program as First TV/Network Member sponsored by AT&T Corp WHITE PAPER: This white paper examines a new mobile barcode solution for consumer engagement, which is helping to connect the offline world with the online world. Posted: 02 Nov 2011 \| Published: 02 Nov 2011 TOPICS: Consumer Market \| CRM \| CRM Services \| Market Research \| Market Trends \| Marketing \| Marketing Literature \| Mobile CRM \| Mobile Device Management \| Smart Phones \| Wireless Computing \| Wireless Networks

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